Executive Creative Director
Description
VMLY&R COMMERCE is WPP's newest end-to-end Creative Commerce Company. Built on the commerce expertise of Geometry and scaled through VMLY&R's connected brand promise, we help modern brands grow by unifying marketing strategies around commerce.
We believe the space of commerce holds the most untapped creative potential to grow brands and people. Living CommerceTM is our proprietary approach and platform that guides how we work. By understanding how, when and why people buy, we deliver the most engaging and culturally-relevant creative commerce experiences across Retail, Experience, Design and Innovation. We do this as part of a network of 13,000 specialists across 80 countries, everywhere life intersects with commerce - this is end-to-end.
An Executive Creative Director is a dynamic agency leader who drives a creative vision across multiple teams to create and produce award-winning solutions for clients. ECDs lead portfolios of client business, build and lead multidisciplinary teams, and routinely interact with key senior clients and stakeholders.
Responsibilities
An ECD is a senior leader in the agency, responsible for elevating the work developed by their teams. The ECD should always back their team.
- Attract, develop and retain top creative talent
- Inspire all levels of creative leadership
- Partner with strategy lead to develop unified creative briefs
- Provide high-level concept guidance to optimize creative work produced by their teams
- Promote and facilitate a culture of collaboration between agency and clients
- Foster ongoing improvements in creative processes and methodologies
- Ensure creative objectives and approaches align with both agency and client goals
- Lead creative for new business as well as pitch new business
- Inspire and motivate the team creatively - make it about them, never about yourself
- Motivate reluctant clients to embrace better work than requested
- Determine staffing plan and overall reporting structure for the team
- Conduct ongoing performance reviews of the team and provide team members with opportunities to grow and thrive creatively
- Lead pro bono projects
As part of the WPP Group, VMLY&R offers one of the best overall compensation packages in the business.
Required Skills & Experience
An ECD has a lot of responsibility, garnered by many years of experience preparing for this role. Creating new value for businesses and customers requires mastery of many fields and the knowledge to deliver results.
- 15+ years of experience in advertising or marketing
- Extensive team leadership experience
- Strong ability to grow client relationships
- Expert design or writing skills and experience
- Advanced presentation/pitching new business experience
- Advanced communication and collaboration skills
- Advanced understanding of marketing, advertising and technology
- Ideally, an ECD has a bachelor's in design, advertising, journalism or a related field, and/or attended portfolio school
VMLY&R COMMERCE is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law. VMLY&R is a M/F Disabled and Vet EEO/AA Employer.