Creative Art Direction Manager

| Dallas-Fort Worth, TX
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Wondering what's within Beckman Coulter Diagnostics? Take a closer look.

At first glance, you'll see that for more than 80 years we've been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard, be supported, and always be yourself. We're building a culture that celebrates backgrounds, experiences, and perspectives of all our associates. Look again and you'll see we are invested in you, providing the opportunity to build a meaningful career, be creative, and try new things with the support you need to be successful.

Beckman Coulter Diagnostics is proud to work alongside a community of six fellow Diagnostics Companies at Danaher. Together, we're working at the pace of change to improve patient lives with diagnostic tools that address the world's biggest health challenges.

As Creative Art Direction Manager, you will lead a team of graphic, digital and interactive experts, and creative agencies to develop meaningful campaigns that promote the Beckman Coulter brand and engage target audiences with our value proposition in a memorable and highly impactful way. By joining the broader Global Marketing organization, you will be a part of launching industry leading products and solutions that help save patient lives. You will influence all aspects of marketing communications from advertising to digital, events and interactive with innovative design solutions, and experiment with novel creative approaches to win the customer's share of mind.

In this role, your passion, knowledge, leadership skills and creativity will work together to translate into powerful campaigns influencing internal and external customers. If you are an original creative and strategic problem solver and experienced in all mediums/channels - read on!

Remote based Role

In this role, you will have the opportunity to:
  • Collaborate with marketing teams to translate the brand story and product value proposition into impactful and innovative creative concepts with compelling designs and visuals to attract target audience across multiple media channels
  • Drive creative brief process and lead kick-off meetings with the creative team and marketing communication partners to establish performance deliverables and KPIs, project goals, audience experience, technical constraints, timeline as well as budget with continuous check ins to ensure the team is on track and aligned
  • Partner with integrated marketing communication and product marketers to brainstorm innovative campaign designs concepts, with customization for key global regions.
  • Facilitate creative strategy and process as a business partner collaborating with cross functional teams from concept to execution and provide clear and comprehensive direction and mentorship to members of the creative design team and lead work for multiple design agencies and contactors
  • Own development, evolution and maintenance of extraordinarily impactful brand standards, oversee management of style guides for use by global stakeholders and get involved with hands on tactical execution, including designing and editing and not just conceptualizing but also producing creative output.
  • Manage creative staff and agencies to plan and orchestrate filming sessions and photoshoots on as needed basis and provide art direction to ensure design output captures the overall creative strategy

The essential requirements of the job include:
  • 9+ years demonstrated ability as a creative leader with an emphasis on brand design with a degree in Graphic design preferably (BFA, MFA, other); agency experience is highly preferred
  • Experience across the broad range of brand expression: graphic design, print, events & experiential, motion graphics, virtual reality, digital, interactive media, videography, social media. Advanced knowledge of interactive media, virtual reality and 3D modeling strongly preferred.
  • Advance design skills in a wide range of graphic design and interactive media applications: Creative Cloud (Photoshop, Illustrator, After Effects), Cinema 4D, HTML/CSS, Figma and others.
  • Established portfolio of creative work, with an emphasis on branding and digital interactive, accessible online, with examples in medical or healthcare space

It would be a plus if you also possess previous experience in:
  • Proven track record of positive results/response rates of creative campaigns
  • Experience with leading creative work and overseeing creative teams and/or agencies (on the agency or the client side)
  • Demonstrated success at recruiting, mentoring, and providing clear tactical direction to creative talent teams and ability to work effectively in a collaborative matrix environment that includes global partners.
  • Established portfolio of creative work, with an emphasis on branding and digital interactive, accessible online, with examples in medical or healthcare space

#LI-AH2

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Danaher is committed to a diverse and inclusive culture where everyone feels they belong and all voices are heard. We believe in our associates and the unique perspectives they bring to every challenge, which is why we'll empower you to push the boundaries of what's possible.

When you join us, you'll also be joining Danaher's global organization, where 69,000 people wake up every day determined to help our customers win. As an associate, you'll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful Danaher Business System (https://www.danaher.com/how-we-work/danaher-business-system) tools and the stability of a tested organization.

Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.The EEO posters are available here (https://www.dol.gov/agencies/ofccp/posters) .We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at [email protected] to request accommodation. If you've ever wondered what's within you, there's no better time to find out.
More Information on Danaher Corporation
Danaher Corporation operates in the Healthtech industry. The company is located in Washington , DC. Danaher Corporation was founded in 2022. It has 57802 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 303 open jobs at Danaher Corporation, click here.
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