Manager, Insights & Analytics at Tinuiti (Atlanta, GA)
Tinuiti is a performance and data-driven digital marketing leader, focused on every aspect of the customer journey across the quadropoly of Google, Facebook/Instagram, Amazon, Apple, and beyond. We believe success requires specialization across all channels, and our offerings cover the full spectrum from paid to earned to owned media. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.
We support 100% remote work for applicants who reside in the United States and Canada.Why Analytics
- Our Manager, Insights & Analytics will be responsible for leading a team of Digital Analysts and Associate Digital Analysts as well as working with internal and external client teams as well as helping the VP create direction and forward momentum for the department. The Manager will lead strategy discussions and projects related to reporting, advanced insights, incrementally and testing, as well as attribution, and audience management.
- Be a source of knowledge and expert on analytics tools and offerings including keeping up to date with industry trends, services and technologies.
- Deliver insights and provide actionable recommendations based on reported results, benchmarks, discovered patterns, and all necessary context.
- Work with other divisions to assist in strategy and prioritization of analytics services, both on an individual accounts and holistic strategies.
- Assist business development team by joining pitches and helping create presentations for both existing and prospective clients. Educate sales and leadership on Analytics services as needed.
- Join client calls and emails to manage Analytics engagement for top tier clients.
- Train analysts on analytics tools and offerings.
- Lead periodic trainings and discussions about common client requests, and relevant new tools and technologies.
- Run prioritization of clients based on needs and strategic importance to the company. Delegate client work throughout analyst team.
- Develop standardized processes and collateral to help streamline requests and new client work.
- Grow and lead analysts team for all functions above and help advance their skills and careers.
- Validate that deliverables (e.g., reports, dashboards, analysis) continue to deliver business value by working with stakeholders on an ongoing basis.
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to connect and see if you could be a great fit.
- 6+ years of digital marketing, web, or customer analytics experience across channels
- 2+ years of team management experience
- Strong knowledge of multiple digital channels and how they work together (SEM, SEO, CRO, Social, Shopping, Display, etc.)
- Experience across various verticals including e-commerce and lead generation
- Strong analytical skills, proficient with Microsoft Excel, Tableau Software, and data analysis
- SQL Required
- Experience working with and using Google Analytics and attribution solutions
- Effective time management and project management skills
- Up to 10-15% travel to Tinuiti offices, client meetings, etc.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.Benefits:
At Tinuiti, we want to ensure you have the time you need to rest and recharge. That's why Tinuitians have an estimated 70 days off per year through our time off programs
- Flexible PTO : We encourage (but do not require) all employees to take at least 20 PTO days per year and a maximum of 40 PTO days annually subject to general parameters of Tinuiti’s PTO usage policy
- Holidays: We offer 17 paid holidays, if one of your religious holidays is not covered, please by all means take advantage of your Flex PTO!
- Flex Fridays: Meetings are minimized and all Tinuitians have the option to start their weekend early at 1pm local time.
- Owning Our Offline: Clients are informed and all offices will be closed for 3 total weeks throughout the year to give everyone the chance to truly unplug.
Workplace Flexibility: Office or Remote? Your choice.
Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
Retirement: Match up to 4% of your contributions at 100% with immediate vesting
Perks and Wellness: Fringe, Forma, Thankful giving, Equity
Learning and Development: Bravely coaching session, Mentor program and more
Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.
COVID-19 Vaccination Requirement: Tinuiti requires anyone working onsite, visiting Tinuiti offices or attending company sponsored events to provide proof they are fully vaccinated against COVID-19 unless a medical or religious accommodation is requested and approved by The People Team. Please reach out [email protected] if you have questions or concerns about this policy and how it may apply to your candidacy for a role with Tinuiti. It is also our employees’ duty to recognize the potential risks of vaccinations and consult with a medical professional to help in determining what is best for their health. Tinuiti reserves the right to update or modify this policy at any point in time.
Working Conditions: Working indoors, sitting at a computer for extended periods of time, lifting no more than 10 pounds.