Manager, Analytics Commercialization - BASES

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Job Description

This role can be done remotely

With best in class research and predictive analytical tools, NielsenIQ BASES remains at the core of our clients' new product ideas, product messaging that inspires action, fresh packaging designs and optimal product launch strategies. In NielsenIQ BASES, you will work with industry leading marketers and see your work come to life. Have you ever wanted to modernize the brand and bottle design for an iconic beer company? How about discovering the next big energy drink? In BASES, you can. Be curious. Be collaborative. Be forward thinking. Join the Product Leadership teams and unlock the next set of analytical capabilities that will help the largest CPG manufacturers successfully innovate.

NielsenIQ BASES is seeking a talented Manager, Analytics Commercialization to drive the development and expansion of our solutions. In this role, you will build products from existing ideas, refine and optimize our commercial and delivery processes, and help to develop new ideas based on your industry experience, contact with clients, and a close partnership with commercial teams. You will also help support the existing solutions looking for ways to improve the tools and processes currently used by the commercial team. You must possess a unique blend of excellent project management, problem solving, and technical savvy; a big-picture vision, and the drive to make that vision a reality. You must have the ability to work cross-functionally, partnering with Research Neuroscientists, Technology, Marketing, and Commercial stakeholders to bring solutions to life. You must enjoy spending time in the market to uncover external and internal opportunities, and find innovative solutions to these challenges. 

You will be responsible for defining product strategy, requirements and working with marketing communications and commercial leadership supporting the go-to-market strategy, product positioning and key benefits. 

 Key Responsibilities 

  • Supporting the Advertising Portfolio from strategic planning to tactical activities for Global initiatives – including tracking global adoption and sales of the solution suite

  • Work with Commercial Leaders and Product Leadership to define strategic operational and commercial priorities and a future solution roadmap

  • Develop and implement programs to address operational and strategic priorities working in concert with Commercial and Product Leadership teams

  • Supporting the currently available solutions to look for improvements to the tools and processes

  • Provide support and resources for regional teams on coordinating training, onboarding, and roll-out of new solutions – includes upkeep of training materials

  • Conduct detailed Global competitive assessments that support positioning of NielsenIQ BASES products

  • Work with Commercial Leaders to create competitive advantage in product design; monitor strengths/weaknesses/changes in marketplace across the regions

 Qualifications 

  • Minimum of a Bachelor's degree 

  • 6+ years experience in Marketing, Product Leadership, Consumer Packaged Goods, Market Research; Advertising Research, as well as, Neuroscience experience strongly preferred

  • Strong leadership skills and ability lead cross-functional teams from strategy to execution while creating strong relationships with stakeholders across Operations, Technology, Data Science, Commercial, etc.

  • Combination of strategic thinker and executor, the ability to set strategic direction and play a strong role in execution for innovation markets where we test new approaches before expanding to other markets.

  • Strong communication and presentation skills.

  • Effective organizational skills providing the ability to identify priorities, work in a matrix organization, and meet all deadlines 

  • Self-starter who has a strong drive to exceed expectations

  • Strong interpersonal skills to interface with internal and external stakeholders

  • Strong ability to collaborate

  • Highly driven and resourceful

Additional Information

All your information will be kept confidential according to EEO guidelines.

About NielsenIQ 

NielsenIQ is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary NielsenIQ data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.niq.com.

NielsenIQ is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

More Information on NielsenIQ
NielsenIQ operates in the Big Data industry. The company is located in Chicago, IL. NielsenIQ was founded in 1923. It has 40000 total employees. It offers perks and benefits such as Volunteer in local community, Partners with nonprofits, Open door policy, OKR operational model, Open office floor plan and Flexible work schedule. To see all jobs at NielsenIQ, click here.
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