Director, Head of Data Science for Marketing Analytics & Data at BlackRock (Atlanta, GA)

| Atlanta, GA
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About this role

Do you have a combination of statistics, business intelligence and data science skills? Are you passionate about using statistical, algorithmic, mining and visualization techniques to uncover opportunities in sales and marketing data?

BlackRock is looking for a Director to lead our Global Marketing Data Science team. In this role, you will use marketing and sales data to help us better understand who our clients are, how they engage with our products and services, and how we can better serve them. You will make an impact by generating actionable marketing insights that improve the experience for our clients and prospects. You will work closely with data stewards, engineers, researchers, project/program managers, and technology teams to turn data into critical information and knowledge that can be used to make strategic marketing decisions.

At BlackRock, we recognize that strength comes from diversity, and will embrace your unique skills, curiosity, and passion while giving you the opportunity to grow technically and as an individual.

  • Lead a team of data scientists to design and develop analyses based on business requirements and challenges
  • Bring data to life for a broad set of stakeholders via effective data storytelling to ensure models are well-understood and incorporated into business decisions
  • Develop attribution models to quantify the impact of marketing in driving commercial outcomes
  • Identify and use appropriate investigative and analytical tools and technologies to interpret and verify results.
  • Use best practices to develop statistical and/ or machine learning techniques to build models that address business needs.
  • Apply and learn a wide variety of tools and languages to achieve desired results (e.g., Python, R, SPSS, Hadoop)
  • Collaborate with the team in order to improve the effectiveness of business decisions through the use of data and machine learning/predictive modeling.
  • Innovate on projects by using new modeling techniques or tools.
  • Utilize effective project planning techniques to break down complex projects into tasks and ensure deadlines are achieved.

  • Advanced degree in Applied Statistics, Economics, Computer Science, or Marketing
  • Master's or PhD preferred in a quantitative field such as statistics, mathematics, computer science, finance, or economics.

  • Demonstrated leadership experience in managing, guiding, coaching a team of Data Scientists
  • Baseline familiarity of marketing analytics, such as marketing measurement, marketing research models, etc.
  • At least 7+ year experience in advanced analytics, model building, statistical modeling, optimization, and machine learning algorithms including supervised and unsupervised learning, boosting and ensemble methods.
  • At least 7+ year experience with data mining and tools (i.e. Python, SQL, SPSS, R etc.).
  • Familiarity with B2B marketing and/or Financial Services (ideally Asset Management) a plus
  • Strong Knowledge of Regression/Linear Analysis
  • Experience in normalizing data to ensure it is homogeneous and consistently formatted to enable sorting, query and analysis.
  • Experience with BI / data visualization tools, such as Tableau, would be a plus

Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children's educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment - the one we make in our employees. It's why we're dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

For additional information on BlackRock, please visit | | Instagram: @blackrock | Twitter: @blackrock | LinkedIn:

BlackRock is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.

BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.
More Information on BlackRock
BlackRock operates in the Fintech industry. The company is located in New York, NY, New York, NY and San Francisco, CA. BlackRock was founded in 1988. It has 21504 total employees. To see all 1 open jobs at BlackRock, click here.
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