Creative Analyst at 3Q Digital

| San Diego, CA
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Description

3Q Digital is leading the disruption of the growth marketing industry by turning our clients into market leaders and household names across the B2C, B2B, ecommerce, and FinTech verticals. We're independent and values-driven, and the way we work reflects our Silicon Valley roots: we're relentless, curious, and accept no limits in driving growth for our clients and each other.

We offer full marketing services including SEM, SEO, social advertising, display, mobile, analytics, CRO, creative, and business strategy. We build and execute strategies to enable clients and our own internal teams to capitalize on opportunities, break through barriers to growth, and lead our respective fields.

We are committed to building and sustaining an environment where everyone feels psychologically safe and valued. We seek frequent, open feedback from our team and we offer company-wide training and regular, open discussions on diversity, equity, inclusion and other social issues.
About You

The Creative Analyst role is centered around rigorous creative testing with a goal of supporting the continued growth of client accounts across multiple digital ad platforms. You will serve as an expert on creative best practices and visual elements that impact advertising performance, and you'll ensure adherence to an in-house creative testing methodology rooted strongly in data. You'll conduct thorough creative analysis, make creative recommendations, and work closely with both Media and Design teams to help us deliver high-quality creative quickly, and at scale. You'll build strong rapport with clients and internal teams to help drive impactful creative decisions.

You have a proven track record working with data, have strong attention to detail, and loves using data to help tell a story. Having direct experience with managing Google Ads Display/GDN/UAC ad creative is a plus. You should also feel comfortable and confident when communicating with clients. You will report directly to the Creative Strategist.

You will need to be quick on your feet, able to adapt to an ever changing, fast-paced, growing environment, and handle critical tasks that enable growth for our clients

You'll be responsible for:
  • Working with the Creative Strategist to drive creative strategy for a large-scale account located in many countries; working directly with the Creative Strategist to provide insights from data that could guide a new or existing strategy
  • Contributing to strategic creative testing roadmaps for account (by geo); assisting with the development of testing hypotheses, and brainstorming new ideas that will have a positive impact on the account
  • Assisting with Creative brief development in accordance to the creative testing roadmap
  • Creating a constant feedback loop between internal and external teams with organized documentation of all creative performance and tests
  • Working with Creative Strategist to prepare and present creative audits to clients through creative performance analysis, competitive research and persona development
  • Assisting Creative Strategy with preparing creative agendas for internal and external meetings on a weekly basis
  • Taking initiative to perform data deep dives and presenting unique findings that will push the account forward
  • Producing thought leadership for 3Q Marketing purposes: blog posts, case studies, white papers, webinars
  • Continually working with Creative Strategy, Project Management and Account teams to make processes smoother, build documentation, and produce case studies

Note: This is not a Design role. While some experience in Design is a plus, this role is ideal for someone who is passionate about the business side of producing advertising creative at scale for clients.

You'll need to have:
  • A minimum of 1 year media buying experience in visually-driven online channels
  • Experience using data to fuel creative testing recommendations; knowledge of testing methodologies
  • An impressive knowledge of visual advertising platforms in Display (GDN) and Mobile (App Campaigns)
  • Strong, professional and verbal communication skills (you should be more than comfortable speaking to clients and internal stakeholders)
  • Comfortable working with clients and leading client calls
  • Excellent writing and strategic content creation skills
  • A 'creative eye', and passion for the creative aspect of digital marketing

Additional things that will impress us:
  • Experience working directly with Creative Services + Production teams
  • Ability to work within a large team with lots of moving pieces
  • Exceptional time management skills, including the ability to handle multiple projects and ongoing work items; while effectively managing changing priorities
  • Ability to be strong/assertive with strategy recommendations
  • Strong sense of urgency and attention to detail
  • Agency experience, and comfortability working in a very fast-paced environment
  • You are a believer in "work/life integration" - this is not a 9 to 5 job by any means
About Us

3Q's unique culture is developed and nurtured by our fantastic people and our core values:

Be Inclusive .We value everyone's ideas and opinions and commit to building a psychologically safe environment to foster them. Our hiring, communications, and promotions practices reflect our belief that diverse perspectives and equitable and inclusive practices continue to push us and our clients to find new ways to lead.

Act for the Greater Good. We lead with empathy and teamwork. During good times and bad, we are committed to supporting each other, our clients, and our communities.

Own It. We are accountable: to ourselves, to our teams, to our clients. We are proactive, we communicate clearly, and we follow through.

Accept No Limits. We are intellectually curious and resourceful. We constantly challenge the status quo to find or develop innovations that drive breakthrough opportunities for our teams and our clients.

We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth and has fun doing it. We promote work/life balance and encourage constant learning by offering unparalleled training, mentorship, and development for career progression. And perhaps the best, most fundamental part of our culture: authenticity.
  • AdAge Best Places to Work 2020 and 2021
  • One of Inc.'s Best Places to Work in 2019
  • Winner of the 2019 US Search Diversity, Inclusion and Equality Award
  • Competitive compensation
  • Full benefits including health, dental, vision, a 401K plan and company match, and paid parental leave
  • Flexible PTO
  • Flexible work-from-home policy
  • Volunteer opportunities, team retreats, and lunch seminars

3Q Digital is proud to be an equal opportunity employer, committed to evaluating all qualified candidates regardless of gender, gender identity, race, national origin, religion, sexual orientation, genetics, disability, age, or veteran status. Furthermore, we believe optimal results come from operating a meritocracy built upon diversity of thought and background and absolutely devoid of discrimination and hate speech. We do everything in our power, including strict adherence to an anti-harassment policy, to make 3Q an inclusive, psychologically safe organization whose employees feel comfortable respectfully sharing their thoughts with each other and our leadership. Our training and mentorship programs help make sure all employees have an equal opportunity to grow and excel.

No agencies please, principals only
More Information on 3Q Digital
3Q Digital operates in the AdTech industry. The company is located in Chicago, IL, New York, NY, Charlottesville, VA, Austin, TX, San Diego, CA and San Francisco, CA. 3Q Digital was founded in 2008. It has 439 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 35 open jobs at 3Q Digital, click here.
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