Ad Operations Reporting Lead (Remote)

| Milwaukee, WI | Remote
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BUSINESS IMPACT STATEMENT Helps drive sales by supporting strategic marketing operations through the flawless execution of reporting initiatives for Social, OLV, Dynamic, Display and Audio channels. This Lead role will focus on the implementation of data taxonomy, reporting dashboards and media databases for media channels to reference.
ACCOUNTABILITIES
REPORTING INITIATIVES
  • Executes reporting framework and leads the development of regular and periodic reports
  • Establishes consistent processes for using data and data definitions for the broader team
  • Partners with key stakeholders to support marketing analytics (i.e. MMM, MTA, etc.) through data enablement, business intelligence reporting, insight, analytics and ETL
  • Supports data analyses projects through data gathering, data cleaning and reporting
  • Understands reporting metrics within nuanced platforms as well as extensive knowledge of digital math formulas
  • Experience within Salesforce, Adobe preferred

DATA COLLECTION & BEST PRACTICES
  • Leads the data cleaning, development and management of data taxonomy
  • Ensures reporting functionality is maintained as part of system implementations, and business process changes
  • Collaborates with database architecture to scope and maintain media databases

REPORTING LEAD
  • Guides reporting coordinators through onboarding and project requests
  • Creates documentation of Best Practices within the team structure
  • Provides answers to peers and management on data findings within created media channel dashboards

QUALIFICATIONS
REQUIRED
  • Bachelor's degree in information systems, software engineering, business or equivalent
  • 4+ years relevant experience
  • Extensive excel/data manipulation skills
  • Deep knowledge of key media data collection technology (DSP, Ad Servers, Google Data Studio, Big Query)
  • The ability to bring in omni channel data into an aggregated way that outlines both offline and online conversion data
  • The ability to provide guidance to junior peers

PREFERRED
  • Advanced Degree in Marketing
More Information on Kohl's
Kohl's operates in the eCommerce industry. The company is located in Menomonee Falls, WI. Kohl's was founded in 1962. It has 110000 total employees. To see all 101 open jobs at Kohl's, click here.
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