IMAX is not your everyday entertainment experience. With over 50 years of history as a global innovator in entertainment technology, our employees and their careers have constantly gone beyond the ordinary at IMAX. We combine proprietary technology with industry-leading knowledge and relationships with top studios and filmmakers to create theatrical experiences that take audiences beyond the edge of their seats to a world they never imagined. IMAX has revolutionized the way people experience movies and continues to push the boundaries of entertainment experiences beyond blockbusters and into exciting new directions.
Come explore IMAX – where innovation, creativity and passion come together. Get inspired, get involved, and ignite your future with IMAX!
Job Description:
The Data Specialist, Digital Products & Experiences is responsible for tracking, analyzing, and supporting IMAX’s customer data and operating marketing technology data platforms. This individual will focus on opportunities to improve and grow conversion, customer data, targeted and personalized marketing.
What You'll Do
• Perform strategic analyses on IMAX digital channel data, including imax.com marketing and eCommerce platforms, and direct to consumer channel efforts
• Support CRM and CDP integrations, data flows, data integrity, and segmentation efforts for email, paid advertising, imax.com, microsites, and campaigns
• Identify and track customer data ecosystem KPIs for the Brand & Digital team
• Create weekly, monthly, and ad hoc performance reports on campaign and brand initiatives for department heads and executive teams
• Implement attribution linking, data end points, tracking sources, event consolidation and measurement, and reporting dashboards
• Collaborate with cross-functional stakeholders to set up experiments, influence strategic direction, and optimize performance
• Develop forecasting models at global and regional levels to provide insights and analysis to grow our business, partnerships, and customer relationships
• Support the marketing technology platform for end-to-end digital data lifecycle tracking and reporting
• Monitor consumer data trends, consumer data privacy regulations, data platforms and support regular IMAX consumer data audits to mitigate risks and uncover opportunities
What You'll Need
• Degree in Data Science, Analytics, or other related field
• 2+ years in data management in digital/marketing/consumer data
• Experience with customer data platforms and digital analytics tools
• Ability to set up data integrations and tracking sources for web and online consumer marketing channels
• Skilled in data presentations, data visualization, data analysis, and prediction modeling
• Ability to mine and analyze data while extracting insights
• Proficiency in JavaScript tracking, HTML, and Analytics tools, e.g., Google Analytics, QuickSight, Tableau
Compensation:
27.08 - 36.06
At IMAX, you will be part of a culture built on respect – we are committed to creating a welcoming and diverse atmosphere across our organization.
For consideration, please apply online. We thank all applicants for their interest in IMAX but only those selected for an interview will be contacted.
Top Skills
What We Do
IMAX corporation is an entertainment technology company, specializing in motion-picture technologies and large-format motion-picture presentations. Leading the way in immersive theatre experiences since 1968, a culture of innovation is at the very core of IMAX. From the introduction of stadium seating, to developing the highest-resolution camera in the world, to our laser projection technology and our partnerships with the world’s best filmmakers, there is no one like IMAX.
We have more than 1,500 IMAX theatres in more than 80 countries and territories around the globe. We can be found in destination entertainment centers and multiplexes as well as some of the most prestigious educational institutions worldwide. To exceed the needs of our filmmaking partners, our exhibitors and our fans, IMAX is determined to continue pushing movie technology forward. IMAX corporation is a publicly traded company listed on the New York Stock Exchange (NYSE: IMAX).
Partnering with some of Hollywood’s top filmmakers is a major part of IMAX’s mission. Our various technologies and services extend beyond our cameras and our proprietary DMR process and can be scaled to suit a variety of needs. Leading directors are increasingly asking IMAX to join the moviemaking process from the very start. For a growing number of Hollywood movies, IMAX is part of the film’s DNA. That means, oftentimes, an IMAX movie is conceived as an IMAX movie – with the filmmaker working with IMAX to decide which parts should be shot with an IMAX camera, what kinds of techniques make the most of the IMAX screen, sound and theatre, and how the drama should unfold to take advantage of IMAX’s larger format, richer color, sheer scale and impact.
