The Role
The Creative Marketing Specialist will manage social media, develop content strategies, and create narratives to boost brand visibility and engagement, while collaborating across teams and analyzing performance.
Summary Generated by Built In
About Us
At Vector Media, we’re building the future of Mobility Marketing, where media moves with people, meets them in real life, and makes a lasting impression.
In an advertising world cluttered with screens and scrolls, we deliver real-world media with real results. From digital bus shelters and street-level storytelling to experiential activations, college campus and sports partnerships, we connect brands with audiences in the moments that matter most.
Our high-impact media, including fully wrapped vehicles and custom-built experiential assets, turns heads in cities nationwide. And with a presence in 50+ markets, we bring campaigns to life across communities, cultures, and coasts.
Founded in 1998, Vector has grown from an OOH disruptor into a full-service platform built on data, creativity, and movement. We call it Marketing in Motion, an approach that blends storytelling and strategy to drive results across every channel we touch.
But what truly sets us apart is how we show up: as partners. With our clients. With our media partners. With each other. Through accountability, innovation, and shared ambition, we’re helping brands do more than reach people, we’re helping them move people.
What We Value
Position Summary
Vector Media is searching for a Creative Marketing Specialist in NYC to join our Marketing Department. The Creative Marketing Specialist will report to the Senior Director of Marketing & Events. This position will own our social presence, shape our content strategy, and bring our mobility marketing story to life. This role blends creativity, execution, and strategic thinking — ideal for someone who is equal parts storyteller, content creator, and detail-oriented marketer.
You’ll create the content that fuels our brand: social posts, newsletters, case studies, and campaign recaps. You’ll work closely with marketing, sales, experiential, and creative teams to turn real campaign results into compelling narratives that drive awareness and support revenue growth.
Pay Range Details: $65,000 - $67,500
The salary range is subject to change and may be amended in the future. Experience, education, skills, and other factors are considered when determining the salary offered.
What You Are:
What You’ll Bring:
What You’ll Do:
At Vector Media, we’re building the future of Mobility Marketing, where media moves with people, meets them in real life, and makes a lasting impression.
In an advertising world cluttered with screens and scrolls, we deliver real-world media with real results. From digital bus shelters and street-level storytelling to experiential activations, college campus and sports partnerships, we connect brands with audiences in the moments that matter most.
Our high-impact media, including fully wrapped vehicles and custom-built experiential assets, turns heads in cities nationwide. And with a presence in 50+ markets, we bring campaigns to life across communities, cultures, and coasts.
Founded in 1998, Vector has grown from an OOH disruptor into a full-service platform built on data, creativity, and movement. We call it Marketing in Motion, an approach that blends storytelling and strategy to drive results across every channel we touch.
But what truly sets us apart is how we show up: as partners. With our clients. With our media partners. With each other. Through accountability, innovation, and shared ambition, we’re helping brands do more than reach people, we’re helping them move people.
What We Value
- Accountability: Taking ownership of our actions, learning from mistakes, and earning trust through responsibility.
- Growth: Supporting personal and professional development, knowing that when our team members thrive, the company thrives.
- Excellence: Always striving for the best possible results and never settling for “good enough”.
- Fun: Bringing energy, creativity, and joy into our work while celebrating our successes together.
Position Summary
Vector Media is searching for a Creative Marketing Specialist in NYC to join our Marketing Department. The Creative Marketing Specialist will report to the Senior Director of Marketing & Events. This position will own our social presence, shape our content strategy, and bring our mobility marketing story to life. This role blends creativity, execution, and strategic thinking — ideal for someone who is equal parts storyteller, content creator, and detail-oriented marketer.
You’ll create the content that fuels our brand: social posts, newsletters, case studies, and campaign recaps. You’ll work closely with marketing, sales, experiential, and creative teams to turn real campaign results into compelling narratives that drive awareness and support revenue growth.
Pay Range Details: $65,000 - $67,500
The salary range is subject to change and may be amended in the future. Experience, education, skills, and other factors are considered when determining the salary offered.
What You Are:
- 3–5 years of experience in social media, content creation, or marketing communications.
- Strong copywriter with a sharp eye for storytelling and tone.
- Deep understanding of social media trends, platform best practices, and audience engagement.
- Experience developing case studies, recaps, or marketing materials that highlight campaign results.
- Highly organized and proactive, with the ability to juggle multiple projects and deadlines.
- Collaborative team player comfortable working across departments.
What You’ll Bring:
- Content strategy development
- Short-form and long-form content creation
- Editorial planning & calendar management
- Social media analytics (native + third-party tools)
- Data interpretation & reporting
- Basic graphic design (Canva, Adobe Express, or Adobe Suite familiarity)
- Photo selection, editing, and asset curation
- Understanding of brand voice & visual identity
- Project management and workflow prioritization
- Cross-functional communication (sales, creative, experiential, national teams)
- Stakeholder management
- Ability to work in a fast-paced, deadline-driven environment
- Marketing copywriting
- Case study / recap development
What You’ll Do:
- Lead social media strategy and execution across LinkedIn, Instagram, TikTok, Facebook, and Twitter to grow brand visibility and engagement.
- Own copywriting across social, newsletters, emails, and marketing collateral.
- Develop case studies and campaign recaps that clearly articulate objectives, results, and impact.
- Curate, organize, and optimize photography and creative assets in partnership with internal teams.
- Collaborate with sales, experiential, and national teams to translate campaign performance into content.
- Track social metrics, analyze performance, and provide recommendations for ongoing optimization.
- Support Google Ads campaign setup, monitoring, and performance tracking.
- Assist with additional marketing and internal projects, including planning and support for company events.
Top Skills
Adobe Express
Adobe Suite
Canva
Facebook
Google Ads
Instagram
Social Media Platforms (Linkedin
Tiktok
Twitter)
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The Company
What We Do
Transit Advertising, Reimagined.
We’re redefining offline media with experiences that cut through the clutter and foster true and lasting connections. Our innovative platform aims to inspire creativity and deliver measurable impact
