PrizePicks
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SEO Content Specialist

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About This Role:

As the PrizePicks SEO Content Specialist, you will lead the development of the PrizePicks written content strategy to (1) improve the PrizePicks Member experience by creating easily digestible resources for support related-information, (2) increase marketing conversions through SEO, and (3) provide an additional source of entertaining and engaging content for existing Members. 

SEO Content Specialist Responsibilities:

  • Planning, writing, editing, and posting daily blog articles

  • Planning and writing resource articles for the PrizePicks Help Center

  • Developing replicable and engaging blog templates for guest writers

  • Creating and managing a list of keywords to target for SEO

  • Tracking SEO and engagement metrics for all blogs and article types

  • Managing the PrizePicks Google Analytics and Google Search Console accounts

  • Improving conversion rates and SEO performance of existing articles, blogs, and landing pages


SEO Content Specialist Requirements:

  • 1+ years of experience in an SEO role

  • Professional content writing experience (copywriting, journalism, blogging)

  • Strong written communication skills

  • Strong understanding of SEO principles and strategies

  • Technical SEO skills

  • Experience with Google Analytics

  • Experience with WebFlow CMS or similar platforms

  • Data-driven and numbers-oriented 

  • Passion for fantasy sports and gaming

  • Professional fantasy sports / sports gaming experience strongly preferred



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What are PrizePicks Perks + Benefits

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Vacation & Time Off Benefits
Unlimited vacation policy
Paid holidays
Paid sick days
Office Perks
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Fitness stipend
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Continuing education stipend
Continuing education available during work hours
Paid industry certifications

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