Senior Copywriter

| Brooklyn | Hybrid
Sorry, this job was removed at 12:56 a.m. (CST) on Friday, January 28, 2022
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About Rent the Runway:

Rent the Runway (RTR) is transforming the way we get dressed by pioneering the world’s first Closet in the Cloud. Founded in 2009, RTR has disrupted the $2.4 trillion fashion industry by inspiring women with a more joyful, sustainable and financially-savvy way to feel their best every day. As the ultimate destination for circular fashion, the brand now offers infinite points of access to its shared closet via a fully customizable subscription to fashion, one-time rental or ownership. RTR offers designer apparel, accessories and home decor from 700+ brand partners and has built in-house proprietary technology and a one-of-a-kind reverse logistics operation. Under CEO and Co-Founder Jennifer Hyman’s leadership, RTR has been named to CNBC’s “Disruptor 50” five times in ten years, and has been placed on Fast Company’s Most Innovative Companies list multiple times, while Hyman herself has been named to the “TIME 100” most influential people in the world and as one of People magazine’s “Women Changing the World.”

About the Job:
We are looking for a creative and conceptual thinker with excellent writing skills to help us elevate the voice and tone of Rent the Runway.  You will create original concepts and compelling stories with a distinctive voice for the brand.  As a senior member of the creative team, you will drive and impact a variety of projects, including brand campaigns, site, paid, OTT,  social media, and develop messaging systems across these different touch points to bring to life the Rent the Runway brand.  You understand brand marketing and can flex between building big idea campaigns that generate excitement to mid and lower funnel ads that are more direct response in nature.  You will report to the VP Creative Director, and will work closely with the Creative team: Art Directors, Designers, copywriter(s) and cross functional partners: Content, Marketing, Engagement, Fashion, Merchandising, Growth and PR teams. 

What You’ll Do: 

  • In partnership with the art direction and design team, interpreting strategic briefs to develop groundbreaking brand creative work.
  • Amplifying Rent the Runway’s voice by ideating and concepting 360 brand campaigns and editorial shoots which include conceptual development, all the way to execution.
  • Continually raise the bar on creativity, thinking of strong concepts and writing compelling ideas and copy that connects to current and future Rent The Runway consumers and drives action.
  • Build thigh style guidelines and brand voice for consistency in messaging across platforms and voices. (UGC, Brand, Influencers, Partners)
  • Encourage and innovate new ideas to provide the highest possible quality creative output for the brand.
  • Mentor the copywriting team.

About You: 

  • Bachelor’s degree in English, Journalism, Marketing, or Communications or equivalent 
  • 7+ years of relevant work experience as a writer in  brand, editorial environment or creative  agency (a big plus )
  • You have concrete example of past work and ideas that have a cultural impact (not just traditional thinking)
  • Self-Starter: You have ownership over your domain, and are able to set a vision and drive process forward, pushing the envelope to bring new ideas to life and challenge the status quo
  • Ability to think holistically and untraditionally
  • Experience working with cross-functional teams (i.e. marketing & growth in particular)
  • Set expectations and effectively communicate with leadership and internal stakeholders
  • A creative aptitude & appreciation with a strong grasp of the Rent the Runway brand
  • Ability to be flexible in a fast-paced environment
  • You thrive on direct, honest, and supportive communication
  •  

Benefits:

At Rent the Runway, we’re committed to the wellbeing of our employees, and aim to create a workplace that fosters both personal and professional growth. Our inclusive benefits include, but are not limited to:

  • Paid Time Off including vacation, paid bereavement, and family sick leave - every employee needs time to take care of themselves and their family.
  • Universal Paid Parental Leave for both parents + flexible return to work program  - because we know your newest family member(s) deserve your undivided attention.
  • Paid Sabbatical after 5 years of continuous service - Unplug, recharge, and have some fun!
  • Exclusive employee subscription and rental discounts -  to ensure you experience the magic of renting the runway (and give us valued feedback!).
  • Comprehensive health, vision, dental, FSA and dependent care from day 1 of employment - Your health comes first and we’ve got you covered.
  • 401k match - an investment in your future.
  • Company wide events and outings - our team spirit is no joke - we know how to have fun!
  • Hybrid Work - when our corporate employees return to the office post COVID they will have the option to work remotely 2-3 days a week, in accordance with Company policies. 

COVID-19 VACCINE REQUIREMENT:

RTR is requiring all US corporate employees to be fully vaccinated for COVID-19 in order to work in person, unless an employee requires a reasonable accommodation for medical or religious reasons.  If you believe that you may require an accommodation, please apply for any roles that interest you and if hired, you will receive information on how to request a reasonable accommodation after your start date. RTR will evaluate all such requests in accordance with Company policy and applicable law.   

Rent the Runway is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant or employee based on any legally-recognized basis, including, but not limited to: race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age (40 and over), national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing and characteristics), veteran status, uniformed service member status or any other status protected by federal, state or local law.

More Information on Rent the Runway
Rent the Runway operates in the eCommerce industry. The company is located in New York, NY. Rent the Runway was founded in 2009. It has 1000 total employees. It offers perks and benefits such as Partners with nonprofits, Friends outside of work, Eat lunch together, Intracompany committees, Open door policy and OKR operational model. To see all jobs at Rent the Runway, click here.
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