Company Description

Cricut® makes smart cutting machines that work with an easy-to-use app, an ever-growing collection of materials, and crafting essentials to help you design and personalize almost anything — custom cards, unique apparel, everyday items, and so much more.

Let’s make.

Overview

We believe everyone is born creative. We’re a diverse tapestry of thinkers, dreamers, givers, DIYers, handi-workers, artisans, and forever and always architects of things.

At Cricut, we place the power of handmade into the hands of all. We give you beautiful, easy-to-master tools so you can make something unique, remarkable, perfect. We surround you with ideas, community, inspiration, and encouragement to take your creativity further than you ever imagined. And as a community, we celebrate the exhilarating act of making every single day.

So, make that handcrafted card that feels like a hug. Design a shirt for fun, for family, or for a full-blown business. Craft with a passion or for a purpose. Make something big and bold, itsy-bitsy, amazingly ambitious, or just plain silly. Whatever you make, just make your heart out. Because here’s the remarkable truth: When we all make together, we make all things possible.

Let’s make.

Job Description

The DTC Content Manager is responsible for publishing new content and updating existing content on the marketing and product pages across the cricut.com website. They will be responsible for optimizing pictures, copywriting, keywords, titles, bullet points, product descriptions, and backend details. This person will be a key team member that works with our merchandising, marketing, and creative teams to improve overall site performance and drive business growth for the Cricut.com business.

Responsibilities include:

• Assist in developing and managing short-term and long-term optimization plans for cricut.com 

• Ensure the timely execution of online content and product catalog setup activities, including product copy, imagery preparation, and content updates. 

• Work cross functionally with internal and external business partners to address and resolve site issues and provide timely and accurate responses to questions and concerns. 

• Develop and maintain strong partnerships with the Marketing and Visual Departments to ensure consistency across site touchpoints including navigation, product layout, content strategies, and linking strategies. 

• Analyze results and identify wins, losses, and trends, and effectively communicate those findings. 

• Test site enhancements and functionality as needed. 

• Strong project management over a variety of tasks with varying deadlines and priorities. Knows how to manage time and get things done in a fast-paced atmosphere. 

Qualifications

• Bachelor’s Degree in Marketing, Advertising or other related field preferred 

• 3+ years experience in retail, ecommerce, marketing or business-related roles OR 3+ years of experience executing on site content management 

• Experience leveraging Salesforce Commerce Cloud. 

• Up-to-date knowledge of analytics software such as Google Analytics. 

• Great organizational skills, attention to detail, and ability to execute flawlessly. 

• Strong ability to work across a variety of tasks with varying deadlines and priorities. Knows how to manage time and get things done in a fast-paced atmosphere. 

• Ability to work effectively within a team in a fast paced, with a growth mindset. 

• Ability to organize and prioritize multiple projects and deadlines with minimal oversight. 

• Must demonstrate high level of initiative and resourcefulness, be a solution-seeker. Ability to make practical decisions, solutions, and suggestions. 

Additional Information

Please attach your resume including links to your portfolio where applicable. If you want to show your super powers in other ways – include that information too. You can be sure that Cricut® is an employer who values individuality, equality and diversity, so tell us what you’re all about. If you are a Maker or a DIY enthusiast, whether you think you are a good one or not, we would love to hear about it when you send us your information! 

At Cricut®, we celebrate inclusion and diversity. Cricut is an equal opportunity employer and makes employment decisions based on merit. Cricut prohibits discrimination based on race, color, religion, sex, sexual identity, gender identity, marital status, veteran status, nationality, citizenship, age, disability, medical condition, pregnancy, or any other unlawful consideration. All your information will be kept confidential according to EEO guidelines. Cricut participates in E-Verify.