WHO WE ARE:
The Creative team is responsible for all creative work across toys and product design, product development, marketing, and photography. We're a diverse group of creatives coming from all sorts of backgrounds. We pride ourselves on being funny and innovative in order for us to create magical experiences for dogs and their people. We don't take ourselves too seriously, and love finding inspiration in unexpected places.
WHO WE’RE SNIFFIN’ FOR:
A number of our teams are growing and looking to add a Copywriter to join our growing team of hungry creatives! As a Copywriter, you'll collaborate with creative & brand teams in bringing our product story to life through rich storytelling that creates smiles and tails wags for all.
All applicants must be hands-on conceptors, writers, social strategists, and content editors; with an online portfolio that demonstrates a strong ability to synthesize briefs and develop creative campaign messages. We’re looking for smart and clever creatives that can connect with audiences across science, culture & trends.
Our top dogs must be able to thrive in a fast-paced and highly collaborative environment with a passion for creating something incredible.
KEY DUTIES:
- Lead campaign messaging concept and development for product & marketing campaigns.
- Writing dynamic, creative and engaging copy for various email and lifecycle marketing campaigns.
- Lead in the evolution of brand toolkits and campaign guidelines.
- Collaborate with design leads to bring our brand story to life.
- Partner with brand & strategic teams to translate needs into executable marketing campaigns across paid, organic, and out of home activations.
- Partner with creative and social marketing teams on monthly material and campaign concepts
- Work with teams & vendors to ensure best practice across messaging channels.
EXPERIENCE:
- Must have 3-4 years of experience developing, presenting, and executing digital marketing campaigns.
- Experience in Web and Email Marketing a must!
- Ideally have experience in D2C or CPG; also open to hospitality, and digital media.
- Must have experience in paid & organic marketing and excited to explore new platforms and marketing trends.
- Agency experience and/or experience collaborating with agencies.
- Must be comfortable leading discussions, running discovery sessions & reporting out to external teams.
SKILLS & QUALIFICATIONS:
- Must be open-minded, collaborative.
- Be organized, work gracefully under pressure, and switch between projects seamlessly in a fast-paced environment
- Ability to translate business insights into creative execution
- Have a portfolio of successfully launched work that demonstrates strategic, conceptual, and creative thinking.
This is a full-time salaried position. It can be remote full-time OR if you are located in NYC or Columbus, OH you are welcome to join on-site at either of our offices. We offer health insurance for both you and your pup, 401k, wonderful team lunches, cold brew on tap, and a dog to pet anytime you wish.
ABOUT BARK
Here at BARK, we love dogs and their people. We’re looking to make all dogs happy throughout the entire world (we’re not kidding). Think Disney for dogs -- we make magic for dogs and their people through our products, events, and experiences.
Our ambition level is high, the opportunity is huge, and our love for dogs is through the roof! We launched in 2011 with BarkBox, a monthly-themed subscription of all-natural treats and clever toys. Since then, we've shipped more than 70 million toys and treats to the dogs across the world and use all of that direct customer feedback to inform new initiatives and ways to make magic between dogs and their people. We’ve since expanded into other offerings as well, as we aim to become THE Dog Company for every family with a four-legged, belly-scratch-loving, interspecies family member.