ABOUT US

Bestow is the leading digital platform for life insurance. As both a direct-to-consumer destination and an infrastructure provider, Bestow is on a mission to make life insurance accessible to millions of underserved families. 

We ideate fast, embrace change, and take risks. As a rapidly growing tech startup, we look for the best talent out there and try to stay out of their way. From scaling our business model to expanding our offerings, the day-to-day at Bestow offers endless professional growth opportunities. The people who succeed here look for problems and solutions. They are both passionate about their ideas and open to having their mind changed. 

In the end, we value the same things our customers do: family. So we strive for work-life balance and believe happy employees make for better experiences and happier customers. It’s a model that helped us land the #2 spot on Forbes’ Best Startup Employers 2021 list. Boom!

We're looking for a performance-obsessed Content Writer who is quick to become a subject-matter expert, is innately curious, and sweats the small stuff. Clarity and brevity are your north stars. You can tailor the same information to different audiences with ease. 

As a writer’s writer, you understand craft, empathy, and stepping out of your tone and into a brand’s. You are as experienced and skilled in short-form bullets as long-form narratives. 

We’re growth-focused, with a strong emphasis on brand tone. Our ideal candidate isn’t waiting around for briefs with granular instructions and complete personas, but digging into the work we’ve already done and asking, “can this be better?” This is an excellent opportunity for a writer who is ready to stretch their skills and share their expertise. 

We’re collaborative, challenge each other to be more creative, and share the same goal: let’s get financial protection to more families. Part of the start-up life is to test and learn, and we’re hungry to keep seeing more wins.

If you’re looking to bring your talent to a mission-driven company in ways that help it to grow and expand its reach, then this might be the role for you!

ABOUT THE ROLE

• A heavy focus of this job is to manage and own the creation and rollout of SEO blog/site content with performance and results top of mind
• Contribute to the creation and evolution of website and landing page copy
• Edit, proofread, and keep other content compliant
• Creation of social and email marketing materials

ABOUT YOU

• Must have an online portfolio. 
• 2-5 years content writing experience, agency or corporate setting preferred
• Experience writing paid search, blog posts, social content, editing, leveraging keywords, searching for appropriate images, Google-friendly formatting, emails and more
• SEO experience including writing for search optimization, researching keywords, and working within brand/legal constraints
• Strong sense of ownership over work and workstreams
• Experience in WordPress
• Be humble and confident in sharing your ideas

BONUS POINTS

• Experience writing for financial brands in the insurtech/fintech space

WHAT WE CAN OFFER

• Competitive salary
• Open PTO plan
• 100% paid premiums for medical, dental, and vision insurance
• Annual bonus based on individual and company performance
• Generous equity grant based on level
• Flexible work-from-home policy and open to remote

We value diversity at Bestow. We hire, recruit, and promote without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, pregnancy or maternity, veteran status, or any other status protected by applicable law. We understand the importance of creating a safe and comfortable work environment and encourage individualism and authenticity in every member of our team. 

Bestow does not sponsor applicants for work visas at this time.