Sr. Content Marketing Manager/Writer

Employer Provided Salary: $100,000-$190,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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Who We Are


Verkada is the largest cloud-based B2B physical security platform company in the world. Only Verkada offers seven product lines — video security cameras, access control, environmental sensors, alarms, visitor management, mailroom management and intercoms — integrated with a single cloud-based software platform.


Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.


Founded in 2016 with more than $360M in funding raised to date, Verkada has expanded rapidly with 14 offices across three continents, 1,500+ full-time employees and 15,700+ customers across 70+ countries, including 43 companies in the Fortune 500.


We are seeking a business and tech-savvy storyteller to help us drive awareness and engagement with Verkada. The right candidate for this role is a strong writer and collaborative editor who brings creativity, project management, and a results-driven mindset to the table.


At Verkada, the brand marketing team tells the stories that create emotional connections with our customers, employees, and Partners. In this role, you will work cross-functionally to shape the narrative of who we are and bring our stories to life. 


This role is office-based.

Responsibilites

  • Be a part of the company editorial board as well as a primary writer of the company blog.
  • Develop, implement, and manage our blogging strategy and content calendar.
  • Write high-quality, thought leadership content in various formats: videos, whitepapers, e-books, research reports, blog posts, customer stories, SEO articles, and more.
  • Build relationships with company leaders and key stakeholders to identify compelling stories, and collaborate to bring those stories to life.
  • Execute content projects from start to finish, including:Project management (kickoff, timelines, review).Writing, researching (i.e. SEO keywords or subject matter), and editing content.
  • Managing internal stakeholder input to ensure quality and alignment. Ensuring a robust distribution strategy for each content assetContribute to the corporate style guide and company taxonomy while partnering with our design team to ensure brand guidelines are implemented across deliverables.
  • Provide editorial expertise and content best practices across the marketing organization.
  • Create content that will capture and keep the attention of executive audiences as well as security industry professionals in both the enterprise and government space.Track key metrics for content marketing success; regularly evaluate how content is performing in terms of views, keyword rankings, conversions, etc.

Requirements

  • BA in journalism, English, communications, or related field.
  • 6+ years of proven content marketing experience, specifically executing a program to build awareness and deliver qualified leads.
  • Samples of engaging marketing materials such as web page content, e-books, blog posts, case studies, videos, infographics, emails, etc.
  • Strong work ethic, team-player mentality, and experience working in a fast-paced, dynamic work environment managing multiple workstreams end-to-end.
  • Excellent copyediting, communication & project management skills.
  • Experience with SEO best practices and keyword research is a plus.
  • Experience in tech is a plus.
  • Experience using analytics to determine impact and effectiveness of content programs is a plus. 

US Employee Benefits


Verkada is committed to investing in the holistic health and well-being of all employees and their families. Our benefits and perks programs include, but are not limited to:

 

- Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under most plans and 80% for family premiums

- Nationwide medical, vision and dental coverage

- Health Saving Account (HSA) and Flexible Spending Account (FSA) with tax saving options

- Expanded mental health support

- Paid parental leave policy & fertility benefits

- Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time

- Professional development stipend

- Wellness/fitness benefits

- Healthy lunches and dinners provided daily

 

Verkada Is An Equal Opportunity Employer

As an equal-opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law. 


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Technology we use

  • Engineering
    • C++Languages
    • GolangLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SwiftLanguages
    • ReactLibraries
    • ReduxLibraries
    • CaffeFrameworks
    • TensorFlowFrameworks
    • MongoDBDatabases

An Insider's view of Verkada Inc

How does the company support your career growth?

Verkada is a company with a lot of opportunity and challenges waiting to be tackled. It really is a place where you get to "create your own destiny" while being a part of something great.

Kris Gonzalez

Lead Technical Recruiter

What are Verkada Inc Perks + Benefits

Verkada Inc Benefits Overview

As an organization, one of our top priorities is to maintain the health and wellbeing of our employees and their families. We offer flexible PTO, catered lunch and dinner every day, commuter benefits, comprehensive medical, dental, and vision coverage, wellness benefits, paid parental leave, fun celebrations, and more!

Culture
Volunteer in local community
Partners with nonprofits
Throughout the year we partner with different nonprofits and use our proceeds from internal fundraisers to support their causes.
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
Diversity
Documented equal pay policy
Mandated unconscious bias training
Twice a year we hold a mandatory unconscious bias training for all employees to strengthen our culture and reaffirm our commitment to diversity.
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
We offer three different ERGs and will continue to add more as we the company continues to grow.
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited vacation policy
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Recreational clubs
Relocation assistance
Fitness stipend
Onsite gym
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Continuing education stipend

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