Commercial Downstream Marketing Manager

This is where you save and sustain lives

At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients. 

Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.

Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work. 

Join us at the intersection of saving and sustaining lives— where your purpose accelerates our mission. 

This is where your ideas lead to success!

As a Commercial Downstream Marketing Manager, you have lots of ideas grounded in research and knowledge of the marketplace. Your skills in planning and implementing these ideas are what make you an outstanding business partner and marketer. You critically think through problems and communicate your ideas in a way that helps us compete. Your curiosity, love of learning, and active listening give you a significant understanding of healthcare and business.

And while you are a phenomenal teammate, you are also competitive—determined to achieve results and get things done.

At Baxter, we're not just promoting the latest life-saving products; we're thinking strategically about getting products to those who need them by understanding the value they provide, the market where they are needed, and the approach to reach the right individuals.

We develop quality products with the patient in mind, so our marketing efforts are also patient-centric. That means you can be proud of our work and the value we provide to people every day.

As a large, multinational organization, you have the opportunity to expand your knowledge through collaboration with a variety of individuals, exposure to different facets of our portfolio, and a supportive leadership team that encourages ongoing development.

From your leaders to your peers, we operate as a team. We are focused on delivering for our patients and the business. We continue developing digital tools to enable efficiency and support a variety of learning and development opportunities.

• Provide “US Regional” Product Management oversight for the Med-Surg, ICU and Specialty areas of a hospital which can include smart beds and surfaces
• Coordinate the successful launch of Med-Surg, ICU and Specialty bed products; develop strategic objectives, tactics, critical metrics and training plans for the US market
• Lead the creation and implementation of pricing strategies, market analysis, promotional programs, market research, partnership programs, Continual Education (CE) programs and channel strategies
• Provide marketing, sales and technical support at conferences, users’ meetings, customer sites, end user workshops, and other specific marketing/sales events
• Deliver marketing/sales tools, based on US customer unmet needs and associated value prop, for all levels of healthcare partners and sales teams
• Work with marketing communications to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer
• Proactively works closely with Sales teams to effectively implement marketing strategies, segmentation and target lists to drive tactical plans to attain/exceed sales and category share objectives
• Provide market feedback on healthcare trends, economics, construction, partnerships, KOLs and competition to assist in current product support and new product development
• Partner with the global upstream marketing and medical affairs teams to feed needs and evidence/claims requirements to differentiate our portfolio
• Provide feedback, materials and support to the Sales Training team for customer facing training, education programs and internal customer training
• Coordinate proactive direct support to the sales team through all stages of a deal, e.g. in customer meetings, demonstrations, RFPs, cross-references, and preparation of offers
• Travel up to 60% of the time

• Bachelor’s degree in Marketing, Business, or related field (Master’s degree preferred
• 5+ years professional experience in Product Management or Marketing, preferably medical device or capital equipment (such as a Med-Surg, ICU, Specialty bed)
• Clear and concise communication of complex ideas in written and verbal formats, with adaptability to diverse audiences and interactions at all levels
• Consistent record of delivering high-quality presentations that resonate with audiences and achieve results
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook) and Salesforce, with a solid understanding of various ERP systems.
• Demonstrated ability to interpret, analyze, and apply technical information including but not limited to technical manuals, technical bulletins, and schematics
• Ability to analyze data to advise marketing decisions and strategy
• Expertise in marketing and branding concepts, with a sophisticated understanding of the product development and commercialization process that incorporates customer requirements.
• Proven success in handling diverse priorities, working autonomously, showing initiative, regularly updating leadership, and being an inspiring leader.
• Sound decision making and creative problem-solving skills
• Ability to quickly adapt to shifting priorities and changing needs of the business
• History of informal leadership with the ability to successfully motivate and encourage employees

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $104,000,000 to $143,000 annually. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. This position may also be eligible for a discretionary bonus. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

US Benefits at Baxter (except for Puerto Rico)

This is where your well-being matters. Baxter offers comprehensive compensation and benefits packages for eligible roles. Our health and well-being benefits include medical and dental coverage that start on day one, as well as insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance. Financial and retirement benefits include the Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount, and the 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching. We also offer Flexible Spending Accounts, educational assistance programs, and time-off benefits such as paid holidays, paid time off ranging from 20 to 35 days based on length of service, family and medical leaves of absence, and paid parental leave. Additional benefits include commuting benefits, the Employee Discount Program, the Employee Assistance Program (EAP), and childcare benefits. Join us and enjoy the competitive compensation and benefits we offer to our employees. For additional information regarding Baxter US Benefits, please speak with your recruiter or visit our Benefits site: Benefits | Baxter

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

Know Your Rights: Workplace Discrimination is Illegal

Reasonable Accommodations
Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice
Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.