Channel & Activation Experience Lead (Contract-Based)

Reposted 3 Days Ago
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Phnom Penh
In-Office
Junior
Other
The Role
Lead the strategy, execution, and performance analysis of B&W activations, managing cross-functional collaborations and project deliverables.
Summary Generated by Built In

Title : Channel & Activation Experience Lead (12-Month Contract)

Location : Unilever Cambodia

Key responsibilities: 

  • Strategy Development:Set up B&W activation and experiential marketing strategies that align with category/brand objectives such as school program, factory program etc. 

  • Campaign Execution: Oversee the complete lifecycle of assigned total B&W activations, from initial concept and planning to logistics, on-site management, and post-event evaluation.  

  • Project Management: Manage budgets, timelines, and deliverables for activations, ensuring projects stay within scope and meet Key Performance Indicators (KPIs) and return on investment (ROI).  

  • Performance Analysis:Monitor campaign performance, analyze data, and provide insights and recommendations for future optimization. (collect both quantitative and qualitative data information & report to BU to make a meaningful report for next project implementation)  

  • Cross-functional collaboration: Work closely with internal teams, including marketing, sales, and customer development, to ensure seamless project execution and alignment with overall brand strategy.  

Qualification & Requirements 

  • Bachelor's degree in business administration or related degrees  

  • Experience in agency working & on-ground activities 2 years minimum  

  • Microsoft office experience is required 

  • Being able to travel across locations and not limited to provinces  

  • Language Proficiency: Professional fluency in both Khmer and English (written and spoken) is essential for negotiating with local vendors, collaborating with local teams, and reporting to regional management. 

Key Skills & Experience  

  • Proven experience in agency on the area of experiential marketing, brand activations, event management, or a related field. 

  • Strong creative and strategic thinking with a focus on execution and results. 

  • Excellent project management, budgeting, and leadership skills. 

  • Ability to build and foster relationships with clients, internal teams, and external partners. 

  • Strong understanding of market trends in experiential marketing and consumer engagement. 

  • A creative and entrepreneurial spirit, adaptable to fast-paced and growth-focused environments. 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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The Company
HQ: London
155,459 Employees
Year Founded: 1872

What We Do

Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best.

Our portfolio ranges from nutritionally balanced foods to indulgent ice creams, affordable soaps, luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton, Knorr, Dove, Axe, Hellmann’s and Omo, alongside trusted local names and innovative-forward thinking brands like Ben & Jerry’s, The Dollar Shave Club and Dermalogica.

Every individual here can bring their purpose to life through their work. Join us and you’ll be surrounded by inspiring leaders and supportive peers. Among them, you’ll channel your purpose, bring fresh ideas to the table, and simply be you. As you work to make a real impact on the business and the world, we’ll work to help you become a better you.

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