Category Manager, UGC Analyst

 About Bazaarvoice

At Bazaarvoice, we create smart shopping experiences. Through our expansive global network, product-passionate community & enterprise technology, we connect thousands of brands and retailers with billions of consumers. Our solutions enable brands to connect with consumers and collect valuable user-generated content, at an unprecedented scale. This content achieves global reach by leveraging our extensive and ever-expanding retail, social & search syndication network. And we make it easy for brands & retailers to gain valuable business insights from real-time consumer feedback with intuitive tools and dashboards. The result is smarter shopping: loyal customers, increased sales, and improved products.

The problem we are trying to solve : Brands and retailers struggle to make real connections with consumers. It's a challenge to deliver trustworthy and inspiring content in the moments that matter most during the discovery and purchase cycle. The result? Time and money spent on content that doesn't attract new consumers, convert them, or earn their long-term loyalty.

Our brand promise : closing the gap between brands and consumers.

Founded in 2005, Bazaarvoice is headquartered in Austin, Texas with offices in North America, Europe, Asia and Australia.

It’s official: Bazaarvoice is a Great Place to Work in the US , Australia, India, Lithuania, France, Germany and the UK!

The Digital Category Manager – UGC Analyst at Bazaarvoice will partner with Target to provide analytical and digital expertise to drive greater UGC adoption and coverage across Target.com. An ideal candidate will blend disparate data sources together to strategically recommend focus areas for UGC prioritization and selling efforts on all programs. The DCM will own comprehensive reporting to track Target’s program performance and align to the Bazaarvoice account plan goals. Success in the role will be measured by the effectiveness of the reporting to achieve the defined content goals and establishing a trusted rapport with Target. This is your opportunity to support a truly best-in-class retailer in an innovative way at Bazaarvoice.

This is a remote role based in the U.S., with a preference for candidates located in Minneapolis, MN.

What you'll be doing:

• Use data to inform strategic focus selling efforts on all UGC programs.
• Analyze brand performance and share recaps on UGC content scorecard measures.
• Uncover new opportunities from informed data analysis that would benefit the Bazaarvoice and Target relationship.
• Track conversion, content volume, and coverage on monthly & quarterly basis.
• Serve as a UGC advisor and marketplace leader to bring competitive analysis, relevant articles, and trends in the UGC space.
• Partner internally with the account team, Product Marketing, Product teams and more, to strategically inform account strategy and share product learnings and ideas for enhancements.

Who you are:

• Bachelor’s degree, preferably in marketing or data science.
• 5+ years experience in category management, retail merchandising, or retail consulting.
• High proficiency in Excel and Powerpoint.
• Experience with Database reporting and data visualization tools.
• Excellent teamwork and interpersonal skills with a proven record of building strong relationships with key stakeholders.
• Deep analytical expertise with experience in gathering and interpreting data from numerous resources.
• Demonstrated thought-leadership with proven ability to influence retail strategies and achieve goals.
• Strong and effective communication, both written and verbal, with excellent presentation skills.
• Desire to work in a fast-paced, ever-changing and sometimes ambiguous environment.
• Must be driven, resourceful, curious, and a fast learner.

Extra Points!

• Previous experience working with/for Target, or similar retail experience.
• Experience with DOMO, certification ideal.

Why join Bazaarvoice?

Customer is key

We see our own success through our customers’ outcomes.

We approach every situation with a customer first mindset.

Transparency & Integrity Builds Trust

We believe in the power of authentic feedback because it’s in our DNA. 

We do the right thing when faced with hard choices. Transparency and trust accelerate our collective performance.

Passionate Pursuit of Performance

Our energy is contagious, because we hire for passion, drive & curiosity. 

We love what we do, and because we’re laser focused on our mission.

Innovation over Imitation

We seek to innovate as we are not content with the status quo. 

We embrace agility and experimentation as an advantage.

Stronger Together

We bring our whole selves to the mission and find value in diverse perspectives. 

We champion what’s best for Bazaarvoice before individuals or teams.

As a stronger company we build a stronger community.

Commitment to diversity and inclusion

Bazaarvoice provides equal employment opportunities (EEO) to all team members and applicants according to their experience, talent, and qualifications for the job without regard to race, color, national origin, religion, age, disability, sex (including pregnancy, gender stereotyping, and marital status), sexual orientation, gender identity, genetic information, military/veteran status, or any other category protected by federal, state, or local law in every location in which the company has facilities. Bazaarvoice believes that diversity and an inclusive company culture are key drivers of creativity, innovation and performance. Furthermore, a diverse workforce and the maintenance of an atmosphere that welcomes versatile perspectives will enhance our ability to fulfill our vision of creating the world’s smartest network of consumers, brands, and retailers.