Business Development Manager

Posted 3 Days Ago
Be an Early Applicant
8 Locations
In-Office
85K-136K Annually
Mid level
Manufacturing
The Role
The Business Development Manager will manage the Mercury Marine Independent Boatbuilder network, grow sales, and build strategic relationships within a defined territory, focusing on achieving sales goals and compliance with corporate policies.
Summary Generated by Built In

Are you ready for what’s next?  

Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond.  Brunswick believes “Next Never Rests™,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation. 

Innovation is the heart of Brunswick.  See how your contributions will help transform vision into reality:

Position Overview:

Work for the undisputed leader in the Marine Industry! Mercury Marine, a Division of Brunswick based in Wisconsin, offers a unique, fun and rewarding work environment that fosters individual growth and rewards performance in the Marine segment of the recreational industry. Mercury’s work environment is fast-paced, competitive, and high-energy. Under the direction and supervision of the Regional Business Director, the Business Development Manager (BDM) will manage and grow the Mercury Marine Independent Boatbuilder network within his/her sales zone through building strategic relationships with current and future customers. The successful BDM will coach, consult, develop and grow sales volume, market share, and profitability that meets the objectives of Mercury Marine. Additional responsibilities include developing a strategy to service existing accounts; develop new business; monitor weekly reports; work in National, Regional and local boat shows; attend sales meetings; and utilize computer and forecasting tools. The BDM is the principal selling agent within the assigned sales territory for Mercury Marine and is responsible for achieving the established short and long-range sales goals and objectives. The BDM must assure that sales and marketing activities within the territory comply with Mercury corporate policies and procedures.

This specific opportunity – Independent Boatbuilder BDM for the Southeast United States, primarily the state of Florida. The selected candidate will live in one of the states in the market.

At Brunswick, we have passion for our work and a distinct ability to deliver. 

Essential Functions:

• Develop and maintain strong working relationships with existing Mercury Marine independent boat builder partners as well as develop prospective new opportunities.
• Outstanding commitment to the long-term development of Mercury independent boat builder partners. Must exemplify a proven ability to coach, manage, consult and grow sales with specific and measurable objectives. A strong business acumen is essential.
• Internal and external expert of customer, prospective, competitive and market intelligence information. The BDM represents the eyes and ears of the company.
• Must be a skilled listener, mediator, and negotiator while accomplishing goals and protecting interests.
• Must have a proven track record of exceeding sales and market share goals and demonstrate an intense motivation to sell and grow the business.
• Develop sales strategies, techniques, tactics and training of product knowledge based on customer feedback and the market environment. Must be able to present key selling points, features and benefits while focusing on exceeding customer needs and expectations.
• Ability to travel to multiple Mercury boat builder partner locations within the assigned territory. At least 50% overnight travel is required.
• Communicate customer requirements and request support from other departments as necessary to assist in achieving established objectives. Must have strong cross-functional skills.
• Work jointly with assigned inside customer account representatives, service personnel, and credit personnel to achieve territory sales goals.
• Attending Mercury sponsored events, boat-shows, open-houses, and dealer events on the weekend is considered common

Diversity of thought and experiences is fundamental when imagining the unimaginable. Certain skillsets/experiences are necessary; however, others can be developed along the way.

Required Qualifications:

• Bachelor's Degree in Business Management, Marketing, or equivalent.
• Minimum 3+ years of related work experience within the Marine Industry, Recreational Industry, or in the areas of Sales, Business or Marketing.
• Strong communication skills, both verbal and written, and the ability to effectively communicate cross-functionally.
• Proficient in Microsoft Office applications (including MS Word, MS Excel and MS PowerPoint) Internet/Intranet and CRM skills, particularly while tethered via laptop from a remote location.
• Must have a valid driver’s license and be able to travel at least 50% overnight.

Preferred Qualifications:

• Strong data analysis and computer skills. Need the ability to understand and analyze data and trends. Metrics Driven.
• A practical “nose for business” and strong problem solver, both strategically and tactically.
• Possesses a sense of urgency and willingness to seek opportunity. A high degree of credibility to be convincing and persuasive when faced with resistance.

Working Conditions:

  • Overnight travel required
  • Occasional weekend events

Why Brunswick:

Whatever tomorrow brings, we’ll be at the leading edge.  As the clear leader in the marine industry, we're committed to our values and supporting our exceptional people.  We offer valuable benefits including a competitive 401(k) plan with company match, health benefits, paid time off, a robust Wellness Program, and much more.   In addition, we’re proud of being recognized for making a splash with numerous awards!

About Mercury:

Headquartered in Fond du Lac, Wisconsin, Mercury Marine® is the world’s leading manufacturer of recreational marine propulsion engines. A division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications. Mercury empowers boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. The company’s industry-leading brand portfolio includes Mercury outboard engines, Mercury MerCruiser® sterndrive and inboard packages, Mercury propellers, Mercury inflatable boats, Mercury SmartCraft® electronics, Land 'N' Sea marine parts distribution and Mercury and Quicksilver® parts and oils. More information is available at MercuryMarine.com.

The anticipated pay range for this position is $84,500 - $136,100  annually. The actual base pay offered will vary depending on multiple factors including job-related knowledge/skills, relevant experience, business needs, and geographic location. In addition to base pay, this position is eligible for a short-term incentive program.

At Brunswick, it is not typical for an individual to be hired at or near the top end of the salary range for their role. Compensation decisions are dependent upon the specifics of the candidate’s qualifications and the business context.

This position is eligible to participate in Brunswick's comprehensive and high-quality benefits offerings, including medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), wellbeing program, product purchase discounts and much more. Details about our benefits can be found here.

Next is Now!  


We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying.

Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law.  Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply.  If you require accommodation during the application or interview process, please contact [email protected] for support. 

For more information about EEO laws, - click here

Brunswick and Workday Privacy Policies

Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact our support team at: [email protected] or 866-278-6942.

All job offers will come to you via the candidate portal you create when applying through a posted position through https:///www.brunswick.com/careers.  If you are ever unsure about what is being required of you during the application process or its source, please contact HR Shared Services at 866-278-6942 or [email protected].

#Brunswick Corporation - Mercury Marine

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The Company
Mettawa, Illnois
8,686 Employees

What We Do

Brunswick is a global leader in marine recreation, delivering innovation that transforms experiences on the water and beyond. Our unique, technology-driven solutions are informed and inspired by deep consumer insights and powered by our belief that “Next Never Rests™”. Brunswick is dedicated to industry leadership, to being the best and most trusted partner to our many customers, and to building synergies and ecosystems that enable us to challenge convention and define the future.

Brunswick is home to more than 60 industry-leading brands. In the category of Marine Propulsion, these brands include Mercury Marine, Mercury Racing and MerCruiser. Brunswick’s comprehensive collection of parts, accessories, distribution, and technology brands includes Mercury Engine Parts & Accessories, BLA and Land ‘N’ Sea. Our Navico Group and its industry-leading technology brands consist of Lowrance, Simrad, B&G, Mastervolt, RELiON, Attwood and Whale. Our Boat brands are some of the best known in the world, including Boston Whaler, Lund, Sea Ray, Bayliner, Harris Pontoons, Princecraft and Quicksilver. In addition, our service, digital and shared-access businesses include Freedom Boat Club, Boateka and a range of financing, insurance, and extended warranty businesses. While focused primarily on the marine industry, Brunswick also successfully leverages its portfolio of advanced technologies to deliver an exceptional suite of solutions in mobile and industrial applications.

Headquartered in Mettawa, IL, Brunswick has approximately 19,000 employees operating in 27 countries. In 2022, Brunswick was named by Forbes as a World’s Best Employer and as one of America’s Most Responsible Companies by Newsweek, both for the third consecutive year. For more information, visit www.Brunswick.com

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