The Role
The Business Development Manager will develop and manage affiliate campaigns, expand influencer resources, optimize business strategies, and analyze user behavior to drive conversions.
Summary Generated by Built In
Who We Are About the OpportunityWhat You'll Be Doing What We Look For In You
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
- Design, launch, and optimize referral / rebate / commission systems to drive sustainable user acquisition
- Architect and scale global community nodes / ambassador / super-team structures in key markets outside Greater China
- Recruit, manage, and incentivize KOLs / influencers / opinion leaders to drive traffic, conversions, and trading volume
- Gather market insights and user feedback from communities to inform product development and enhance user experience
- Work cross-functionally with Product, Marketing, Operations, and Compliance to align growth initiatives with broader strategic goals
- Monitor, analyze, and iterate on campaign performance metrics (conversion rates, retention, LTV, ROI)
- Provide ongoing support, training, and enablement for community ambassadors and nodes in each region
- 3+ years of BD / growth / community experience in DeFi, DEX, Crypto Exchanges
- Proven success with referral / commission / rebate‑based user acquisition models
- Track record in building or managing ambassador / community node / super-team frameworks
- Deep network across global Web3 communities, KOLs, builders, and ecosystems
- Strong English communication skills (written & verbal) for global coordination
- High execution orientation, self-drive, resilience, and ability to thrive in decentralized, fast-moving environments
- Data-driven mindset; comfortable optimizing strategies based on performance metrics
- Prior experience in designing and managing decentralized ambassador programs or community-driven growth initiatives
- Familiarity with OKX and OKX DEX or similar on-chain referral / rebate mechanics
- Hands-on experience in specific growth markets (e.g. Europe, North America, SEA, Korea & Japan)
- Knowledge of onchain ecosystems (Solana, Base, BNB, EVM chains) and their community dynamics
Perks & Benefits
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- More that we love to tell you along the process!
#LI-HYBRID
#LI-BH1
Notice: All official OKX vacancies are posted on this site. We are not affiliated with other third-party job boards except Linkedin.com, listings on other sites may be inaccurate or outdated. This is the only source of truth for applications.
Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX's Candidate Privacy Notice.
Top Skills
Amplitude
Google Analytics
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Founded in 2017, OKX is one of the world’s leading cryptocurrency spot and derivatives exchanges. OKX innovatively adopted blockchain technology to reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 20 million users in over 180 regions globally, OKX strives to provide an engaging platform that empowers every individual to explore the world of crypto.
In addition to its world-class DeFi exchange, OKX serves its users with OKX Insights, a research arm that is at the cutting edge of the latest trends in the cryptocurrency industry. With its extensive range of crypto products and services, and unwavering commitment to innovation, OKX’s vision is a world of financial access backed by blockchain and the power of decentralized finance.
