Brand Manager (F/H)

Join the team behind iconic brands like Huggies®, Kleenex®, Cottonelle®, Scott®, Kotex®, Poise®, Depend®, and Kimberly-Clark Professional®. At Kimberly-Clark, it’s all here for you—innovation, growth, and the chance to make a real impact. 

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

About You

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center.

As the Brand Manager Baby and Child Care, you will oversee the full brand management cycle for Huggies®, DryNites®, driving activation, innovation and growth across the French market. You will collaborate closely with cross-functional teams, manage paid media and digital activations, adapt global/regional toolkits for France, support performance analytic and lead the French recruitment sampling program, while operating within the Western Central Europe (WCE) regional structure.

This role reports directly to the Northern European Marketing Lead and is an individual contributor (no team management).

Location: we can offer a hybrid model (on remote / Office) for candidates already based in Ile-de-France (France).

Your Key Accountabilities

·  Lead the full brand management cycle for Baby and Child Care (Huggies®, DryNites®) in France, in alignment with the Northern Europe Marketing Lead.

·  Own the preparation and presentation of annual brand plans, driving strategic direction, execution priorities, and performance alignment.

·  Activate strategic brand touchpoints across online and offline channels to drive recruitment and retention.

·  Manage year‑round paid media execution, including influencers, CRM, social, SEO/SEA and campaign tracking.

·  Adapt regional brand communication toolkits for France (packaging, claims, trade stories, visuals).  

·  Track business performance using Nielsen (sell‑in/sell‑out), identify trends, support forecasting and contribute to pricing and revenue growth initiatives.

·  Lead the French Huggies® recruitment sampling program for pharmacies, gynecologists, and midwives.

·  Own and manage the marketing budget, ensuring accurate tracking and reporting.

·  Collaborate cross‑functionally with Sales, Category, Finance, Demand Planning and regional partners to ensure market-aligned execution.

To succeed in this role, you will need the following qualifications:

Required Qualifications

·  Extensive experience in Marketing, ideally as a Brand Manager, with a professional background in FMCG and/or retail.

·  Strong analytical capabilities with hands-on Nielsen experience.

·  Proven experience developing impactful digital marketing and activation plans.

· Strong Project Management and organizational skills

·  Native French speaker and fluent in English

Preferred Qualifications

·  Experience leading cross‑functional teams.

·  Strong communication and influencing skills.

·  Familiarity with Canva

·  Track record of delivering strong business results.

Led by Purpose. Driven by You.

Total Benefits

We believe that our employees are our greatest asset, and we're committed to providing them with the resources they need to be successful. If you're looking for a rewarding career with a company that cares about its employees, then Kimberly-Clark is the place for you.​​

Flex That Works at Kimberly-Clark
We believe great work happens when people come together with purpose. That’s why we offer a flexible work model that blends remote work with intentional in-person collaboration — helping you connect, grow, and innovate while maintaining the balance you value.

To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

Please kindly submit your CV in English, as the future line manager responsible for reviewing applications does not speak French.

In the meantime, please check out the careers website.

And finally, the fine print….
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world, which is why we seek to build a workforce that encompasses the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. 

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position. 

Employment is subject to verification of local policies.

This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.

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