Associate Director - Account Managemenet

Posted 18 Days Ago
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Mumbai, Maharashtra
In-Office
Mid level
AdTech • Marketing Tech
The Role
The role involves account management and business development, focusing on client relationships and strategic campaign planning in rural advertising.
Summary Generated by Built In
Looking for experience in client servicing or business development, preferably in activation / events and rural advertising.
Strong understanding of rural marketing dynamics and regional consumer behavior.
Excellent communication, presentation, and stakeholder management skills.
Ability to thrive in a fast-paced, collaborative environment.

Job Description:

  • Key Responsibilities:
  • Account Management & Business Development:
    • Build and nurture relationships with key clients across retail and rural sectors.
    • Identify and pursue new business opportunities to expand market presence.
  • Strategic Campaign Planning:
    • Develop and execute high-impact Retail/ rural project with defined SOP.
    • Leverage local insights, consumer data, and market trends to drive campaign effectiveness.
  • Cross-functional Collaboration:
    • Work closely with internal teams including creative, operations, and analytics to deliver seamless on-ground activations.
    • Ensure timely execution and measurable outcomes for all campaigns.

Location:

Mumbai

Brand:

Posterscope

Time Type:

Full time

Contract Type:

Permanent
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The Company
Atlanta, GA
4,000 Employees
Year Founded: 1971

What We Do

Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer-centric business strategies. With more than 9,600 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2019 net revenue of $1.1 billion.

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