APAC BD Lead

Function is building the premier infrastructure layer for making Bitcoin a productive asset across DeFi. Our core product, FBTC, is a secure, omnichain wrapper for Bitcoin that enables yield generation, lending, and DeFi composability without counterparty risk. Currently we have over $1.5B in TVL across 10 chains.

Backed by leading investors including Galaxy, Antalpha, Mirana, and Mantle, we are rapidly expanding across L2s, emerging ecosystems, and institutional partners.

We're looking for a APAC Lead to help drive FBTC's growth and maintain key relationships in the APAC region across defi, retail platforms, and institutions. You will work closely with the CEO, other BD leads and core contributors to shape our strategy, validate go-to-market paths, and lead execution with high-leverage ecosystem partners and institutional LPs.

This role sits at the intersection of structured strategic thinking, fast-paced, crypto-native execution and professional institutional relationship management. You'll be expected to demonstrate ownership over your domain, source and structure deals, and deliver results.

Responsibilities

1. Strategic Roadmapping

• Facilitate structured sprints to identify and rank growth opportunities: chain expansion, LP onboarding, partner integrations

• Develop frameworks to prioritize initiatives across impact, effort, and timing

2. Direction Validation

• Lead lightweight go-to-market tests to validate assumptions (e.g., pilots)

• Reduce time-to-feedback through direct experimentation

3. Execution & BD

• Own outreach to partners (institutions, DeFi protocols, etc.)

• Source, structure and drive the deal flow opportunities from conversation to deployment

• Nurture existing relationships with key partners and clients in APAC

4. Iteration & Feedback

• Establish repeatable mechanisms for prioritization, learning, and directional refinement

• Turn ambiguity into structured bets

5. Internal Strategic Alignment

• Ensure coordination across BD, marketing, and product

• Maintain clear documentation, KPIs, and check-in cadences for strategic alignment

• TradFi knowledge: Understanding of institutional market structure, economic incentives, and relationship with key players

• DeFi knowledge: Understanding of BTCFi, cross-chain markets, and vault mechanics

• Dealmaker: Can source, structure, and close deals

• Strategic Operator: Can move from market mapping to experiments to execution

• Builder: Prefer 0→1 environments with ambiguity and velocity

• Collaborative Leader: Can work cross-functionally with technical and non-technical teammates

• Communicator: Structured in thinking, clear in writing, persuasive in BD

• 10+ years of combined prior experience in strategy and/or business development roles at leading traditional financial institutions, crypto protocols, or b2c platforms

• Familiarity with BTC yield primitives and ecosystem infrastructure

• Understanding of Traditional Finance concepts

• Demonstrated ability to source, close, and scale partnerships

• Experience working with major financial institutions, protocols, and exchanges

• Proven ability to lead strategic projects with minimal oversight

• Native fluency in Mandarin Chinese

• You've identified and executed flywheel revenue generation opportunities

• You've managed strategic clients and key partnerships

• You've built frameworks or growth loops that scaled beyond your immediate team

• You've contributed to DAO governance, incentive design, or cross-chain integration

• 1-2 validated strategic paths with documented feedback loops

• 10 deals sourced with 1-2 deals closed with both institutions and b2c platforms (wallets, exchanges)

• Key partner integrations with exchanges, wallets, and institutional LP relationships initiated and in motion

• Internal roadmap frameworks and prioritization cadence established

• Organized and clean CRM

• Team aligned on near-term BD targets and strategic direction