Adobe/Google/Media Tagging Solution Architect

Position Overview:

ShyftLabs is seeking a talented Adobe/Google/Media Tagging Solution Architect for our (Gurgaon/Noida) location, where you'll collaborate with cross-functional teams to implement efficient solutions. The ideal candidate will have expertise collaborating with frontend developers, backend developers, and analytics teams to build solutions for the measurement of client platforms and scale it across. This person will manage a variety of analytics (Adobe Analytics, Google Analytics) and tag management (Adobe Launch, Adobe Experience Platform, Google Tag Manager) accounts across multiple geographies.

You have experience to assist in the development and documentation of best practices for improving operational efficiencies within the digital analytics team. Proactively initiate, research, and perform data analysis and provide ad hoc reports to internal stakeholders on web usage, user engagement, and behavioral analytics on websites and email campaigns.

ShyftLabs is a growing data product company that was founded in early 2020 and works primarily with Fortune 500 companies. We deliver digital solutions built to help accelerate the growth of businesses in various industries, by focusing on creating value through innovation.

Basic Qualification:

Bachelor's degree in Computer Science, Engineering, or related field

10+ years of experience in solution architecture, with a focus on digital analytics and media tracking

Understanding of digital analytics, web analytics tagging and measurement techniques

Proficient in data layer design that will scale a solution across platforms.

Experience with Server Side Implementation of analytics tags & Media pixel

Experience with Adobe DTM/Launch/GTM Tag Management tools

Adobe Launch Code tag deployment for new tags or updates

Proficient in debugging network traffic using Fiddler, Charles or Chrome developer tools

Test and validate deployment is performing as expected prior to and after a release

Create tagging specifications and tagging validation documents

Be able to analyze web traffic, click-tracking data and assist with reporting requests

Understand the Adobe stack and well versed with Launch capabilities, when to use out of the box feature vs writing custom code.

Preferred Qualification:

Adobe Analytics Certification

Technical resource with HTML, CSS, JavaScript, JQuery and Javascript code-debugging skills

Good communication and analytical skills 

We are proud to offer a competitive salary alongside a strong healthcare insurance and benefits package. We pride ourselves on the growth of our employees, offering extensive learning and development resources.