The highly competitive, multi-billion dollar mobile app market has become a hotbed for artificial intelligence adoption, leading to a proliferation of AI apps. These days, consumers crave personalized experiences, intuitive design and instant gratification. Incorporating AI into their apps makes it easier for companies to satiate them. Whether a user wants to edit a photo, transcribe a phone call or search the web — there’s usually an AI app for that.
Chatbots
ChatGPT
A leader in the chatbot space, ChatGPT is able to converse with users, answer questions and generate new text. ChatGPT is popularly used as a tool to create written content, like articles, emails, scripts, essays and code.
Copilot
Formerly known as Bing Chat, Copilot is Microsoft’s AI chatbot that’s built into the Microsoft Edge browser and comes in mobile app form. Copilot is designed to complete a range of tasks, including answering questions, retrieving cooking recipes, creating images, planning vacations and even crafting exercise programs. While Copilot is free, businesses can access more capabilities when paying for the Microsoft 365 Copilot version.
Gemini
Google’s Gemini chatbot is compatible with Android, iPhone and iPad devices. Users can bounce ideas off of it, generate summaries, get answers to questions and quickly locate information among Google apps. Gemini comes as a mobile assistant on Android phones, although Android users can still download the Gemini mobile app to collaborate with Gemini in 29 different languages.
DeepSeek
DeepSeek is an open-source chatbot developed by a Chinese AI startup of the same name. Its DeepSeek-R1 reasoning model offers comparative performance to competitors from OpenAI and Anthropic at a much lower operating cost, drawing massive interest from consumers and businesses alike and bringing the DeepSeek chatbot to the top of Apple’s app store chart of the most popular free apps following the model’s release.
Claude
Claude is a chatbot that can handle complex tasks like writing code for websites, translating text into another language, analyzing images and maintaining in-depth conversations. Developed by Anthropic, Claude also balances high performance with strong security features for requirements like HIPAA compliance and SOC 2 Type II certification. Users can tap into Claude’s capabilities while on the go using the Claude iOS mobile app.
Snap
Snap is the tech company responsible for the popular Snapchat mobile app, which allows users to share videos, images and messages that only remain visible for a limited time. Snapchat’s features include the My AI chatbot, which can converse with users like any other friend on the app.
Grok
Grok is an AI chatbot developed by xAI, an artificial intelligence company founded by Elon Musk. The app is available via the web and on the social media platform X. Grok can access real-time information to answer user queries and generate images. Notably, Grok aims to be a “truth-seeking” chatbot and sometimes generates responses that are more politically unfiltered than its competitors.
Doubao
Doubao is an AI chatbot developed by ByteDance, the parent company of TikTok. It is one of the most popular AI apps in China and is comparable to other chatbots. Through its web and mobile apps, users can generate written content and code, summarize large documents, create images and gather research on a wide range of topics.
AI Assistants
Alexa
Launched in 2014, Amazon’s Alexa uses sophisticated natural language processing capabilities to not only understand spoken language, but also generate it through fluent conversations with users. Alexa’s app can also be paired with accompanying smart devices to control things like smart thermostats, wearables, televisions and even cars straight from the user’s phone.
Google Assistant
As a leader in the AI space, Google Assistant is considered to be one of the most advanced virtual assistants of its kind on the market. Using natural language processing, it supports both voice and text commands, and can handle everything from internet searches to voice-activated control of other devices. The app is compatible with an entire suite of smart devices, including refrigerators, lights and cars — providing a truly connected Internet-of-Things experience for users.
Siri
Launched in 2011, Siri is widely considered to be the OG of virtual assistants. By this point, all Apple devices are equipped with it, including iPhones, iPads, watches and even televisions. The app uses voice queries and a natural language user interface to do everything from sending text messages to identifying a song that’s playing. It can also adapt to a user’s language, searches and preferences over time.
Health and Wellness AI Apps
Calm
With more than 180 million downloads worldwide, Calm is one of the most popular mobile meditation apps on the market today. It offers guided meditation, sleep and stretching services, as well as music and scenes to help users sleep, relax or focus. The app also uses Amazon Personalize, a machine learning-powered tool developed by AWS, to deliver more individualized experiences and recommendations to users based on their data.
FitnessAI
Available exclusively as an iOS app, FitnessAI uses artificial intelligence to generate personalized workouts according to a given user’s experience and goals. With nearly 6 million preset workouts, the AI optimizes sets, reps and weight for each exercise every time a user works out. Users can also track their progress over time on the app.
Woebot Health
Woebot Health combines decades of psychology research with advanced AI to assess, chat and respond to users’ symptoms of mental health conditions like anxiety and depression, according to the company. Woebot is also very intentional about reminding users that it is a chatbot, not a real person, which establishes trust among users, according to Jade Daniels, the company’s director of content.
Youper
Youper features a mental health-focused AI chatbot, which converses with users about their emotional struggles, and offers personalized advice and techniques for how to cope. The app also offers a mood tracker, personality assessments, a selection of mindfulness exercises and more. Like Woebot, Youper claims its technology is based on decades of psychological and evidence-based therapies.
Image Generators
Dall-E 3
Dall-E 3 is an image generator developed by OpenAI, and is now integrated directly into ChatGPT. Using a diffusion-based model, it interprets and refines images based on text prompts. Dall-E launched in a beta in 2022 and now is one of the most popular generators known for its realistic image generations and various art styles it can mimic.
Adobe Firefly
Adobe Firefly is a suite of generative AI tools and web and mobile applications used by creatives to generate and edit images. Its tools are embedded in its various software products like Photoshop and Premiere Pro and are used for tasks like color grading, removing background and generating captions. Its standalone web version is a free to use text-to-image generator.
FaceApp
FaceApp leverages AI to help users get creative with their selfie editing. On the app, users can adjust their face’s aesthetic features like makeup, hairstyle or facial hair, or even change physical features like face shape, gender characteristics or perceived age. A related app by the same developer, named FaceApp Video, can apply similar edits and effects for videos.
Facetune
For people wanting to make quick edits on their photos and videos, Facetune is a popular resource. It is commonly used to make skin touch-ups, whiten teeth, add makeup and alter face shape. The app also has its own avatar generator, allowing users to level up their selfies with AI-generated costumes, hairstyles, backgrounds and more.
Lensa
Created by Prisma Labs, Lensa uses neural network, computer vision and deep learning techniques to bring mobile photography and video creation “to the next level,” according to the company. The app allows users to make anything from minor edits like background blurring to entirely unique renderings.
StarryAI
StarryAI is an AI art generator that can transform a simple text prompt into an image. To accomplish this, the app relies on two AI models. The first uses a specific class of machine learning models called GANs, or generative adversarial networks, to render the artwork creations. The second uses Stable Diffusion to create artwork and images. StarryAI is one of many text-to-image generators on the market right now, and allows users to make everything from AI avatars to NFTs.
AI Education Apps
Khan Academy
Khan Academy, a popular education platform, launched Khanmigo, an AI-powered learning tool. Built for students and educators, Khanmigo offers a range of features. Students can use it as a virtual tutor, helping them grasp new concepts and review material before tests and quizzes. Teachers can leverage the tool to generate lesson plans and create multiple choice assessments. Khanmigo is powered by GPT-4, an AI model developed by OpenAI.
Duolingo
Duolingo provides listening, reading and speaking exercises in dozens of global languages, all the while providing aspects of gamification to keep users coming back. By applying AI, Duolingo’s lessons are paced and leveled specifically for each student according to their performance. It also uses data and machine learning to make course improvements, taking into consideration the nuances of various languages.
ELSA Speak
ELSA Speak uses AI to help users perfect their English speaking skills. With speech data and voice recognition technology, the app is able to listen to a user’s accent and applies a color-coded system of red, yellow and green to identify how close the user pronounced certain words, as well as provide tips for how the user can improve. The app also includes language proficiency assessments, personalized curriculum, progress tracking and tailored lessons.
Socratic
Socratic provides homework help to students in middle and high school. All they have to do is take a picture of what they are working on with their phone, and the AI offers visual explanations to help them complete it. Acquired by Google in 2018, the app uses advanced text and speech recognition, and provides assistance in a variety of subjects, including literature, physics, biology, trigonometry and more.
AI Finance Apps
Ally Financial
Ally Financial’s mobile banking app has a text and voice-enabled AI chatbot to answer questions, handle any money transfers and payments, as well as provide transaction summaries. Ally also uses AI to streamline its loan approval process, extracting data from loan documents and comparing them with multiple databases to confirm applicants’ identity, employment, income and other pertinent information.
Cleo
Cleo is a chatbot that is specifically designed to provide budgeting assistance by linking directly to a user’s bank account. Using AI and natural language generation, the app provides general financial advice as well as unique messages according to whether a user wants to be “roasted” or “hyped” for their financial behavior. Cleo also helps users set specific budgets and goals, track their spending and more.
Fyle
Available on both desktop and as a mobile app, Fyle uses AI to simplify employee expense management. Specifically, it can handle expense reporting, real-time data extraction, travel requests and advances, analytics and much more. By directly integrating with any Visa, Mastercard and American Express card, Fyle provides employees with automatic notifications about transactions, and allows them to submit their receipts directly through other apps like Gmail, Outlook and Slack.
Audio Transcribers
Google Recorder
Unlike many other AI transcription services, Google’s Recorder is free — so long as the user has a Pixel smartphone. All they have to do is open the app and press the large red button to record their call, which is automatically transcribed at the same time. Once the transcription is complete, users can search through it, edit it, move around sections and share it either in full or as snippets with others.
Otter.ai
Available both online and as a mobile app, Otter.ai offers a wide range of services, including the ability to record Zoom and Google video conferences, as well as phone calls. It uses artificial intelligence to automatically transcribe those recordings, breaking them down by speaker. The transcription also includes an automatically generated outline with corresponding time stamps, which highlights the key conversation points in the recording and allows users to jump to them quickly.
Trint
Trint’s AI transcription services have been used by major news organizations. Its AI-enabled mobile app allows users to easily record, transcribe and publish content instantly, as well as leave notes and make edits to the transcription itself. According to Trint, it can also automatically transcribe in over 40 different languages, and translate completed transcriptions into more than 50 languages.
Read AI
Read AI automatically generates meeting transcriptions and produces summaries complete with topics, action items and key questions. It also has the ability to track audience reactions throughout a meeting, so users can locate moments of peak audience engagement within a transcript.
Google Maps
Google Maps aggregates location data from smartphones, as well as user-reported data on things like construction and car accidents to monitor the ebb and flow of traffic, determine an ETA and provide users with the fastest route to their desired destination. The app also uses advanced machine learning techniques and analysis of historical traffic conditions to predict traffic conditions in the near future.
Waze
Although it was acquired by Google in 2013, the Waze app remains a separate entity from Google Maps, and a top competitor to both its parent company’s GPS and others. In addition to relying on real-time traffic data shared by its millions of active monthly users, Waze uses AI and machine learning to provide its users with the fastest available routes to their destinations.
AI Search Tools
Perplexity AI
Perplexity AI is an AI-powered search engine designed to provide well-sourced responses to user queries. The app uses large language models and natural language processes to understand user intent and context, with the goal of delivering more accurate answers than traditional search engines. Users can also access advanced models with greater reasoning capabilities through its paid features.
Google is one of the most influential search engines, and it has started to introduce AI features into its main product. In addition to its Gemini chatbot, Google offers AI-powered search overviews that summarize information from multiple sources in response to a user’s query. These features are part of the company’s Search Generative Experience, or SGE, which is currently in a limited beta. Google has also introduced a hybrid AI mode that blends conversational answers with traditional search results.
Bing
Bing is a search engine created by Microsoft with various AI-powered features. Through Copilot Search, users can interact with chatbots and receive content summaries to research various topics. Additionally, Bing supports multimodal search, allowing users to upload photos and ask questions about their content. Bing also includes tools for image generation through its search product.
You.com
You.com was one of the first search engines to incorporate artificial intelligence. The app can summarize articles, translate text, site sources and compile updated information. The company developed that C-A-L large language model, which improved conversational and search features. With the new model, the platform provides multiple search result formats, including text, charts, photos and videos.
AI Writing Assistants
Grammarly
Grammarly uses AI to help people produce written communications that are clear and grammatically correct. For business users, Grammarly’s writing partner can assist with creating on-brand marketing copy, for example, or effectively communicating company-wide technical updates. The technology also has applications for students, offering features to detect plagiarism and support accurate citations.
Quarkle
Quarkle is an AI-powered writing app designed to support users throughout the creative process, especially novelists. It combines a dynamic document editor with an integrated chatbot, allowing writers to ask real-time editorial questions as they work. Quarkle not only assists with editing but also helps users create a personalized knowledge base for their projects, ideal for character development, plot organization and world-building.
Jasper
Jasper is a generative AI platform that supports marketing and content creation. Using large language models, it can create blog posts, social media captions and email copy, among other tasks. To appeal to enterprise, Jasper also facilitates consistent branding and messaging by enabling style guides and knowledge bases on its platform. It also offers integrations with various content management software platforms.
Writer
Writer is an AI tool used by creatives and marketers. Built on a proprietary model called Palmya LLM, the platform is fine tuned to support digital content generation and other writing tasks like personalized sales outreach and internal document creation. Writer also offers an API for businesses to incorporate its LLM into their existing applications.
Frequently Asked Questions
What is the most popular AI app?
ChatGPT is one of the most popular AI apps. It ranks at #1 in Productivity and #6 in Free Apps on the App Store as of July 2023.
What is the AI app people use on Instagram?
Lensa is one of the most used AI apps for creating AI photos on Instagram.
Are there free AI apps?
Yes, many AI apps are free or come with free versions, including ChatGPT, Copilot and Claude. However, accessing an AI app for free may require users to create an account or use a compatible device.