The Opportunity:
This is a hybrid opportunity open to candidates residing in Michigan, USA, preferably in the Detroit area. Must be able to work onsite at our Ann Arbor, MI office 1-2 times per week.
The Senior Marketing Manager, Events at VelocityEHS is tasked with planning, coordinating, managing and overseeing the company's participation in live events, including tradeshows, conferences, meetings, user conference, customer summits and speaking engagements. This is a high-level role within the company and requires a strategic thinker who thrives in ambiguous situations and excels at problem-solving. The ideal candidate is highly organized, possesses exceptional project management skills, and motivates others to deliver materials on time. They exhibit drive, determination and thrive in fast-paced work environments and working under tight deadlines. This person will work with the Marketing Events Director to contribute to the development of a business strategy around events, aimed at maximizing brand awareness, fostering relationships, and generating high-quality prospects. Additionally, they will work cross-departmentally with key stakeholders, including subject matter experts (SMEs), executives and other personnel, to ensure program success.
Primary Duties and Responsibilities:
Strategy

• Work with the Marketing Events Director to develop a strong event strategy-both internal and external
• Work with cross-functional teams to ensure the VelocityEHS brands are accurately and effectively represented at events
• Adapt event schedule to accommodate evolving business needs
• Performs other job-related duties as assigned

Logistics

• Serve as the point of contact for 25+ live events at any given time
• Manages and oversees logistics for 25+ live events at any given time
• Manages the booth inventory and works with Marketing Director of Events to update displays and signage as required
• Manages, tracks, and orders giveaway items and apparel as required
• Hold planning- and update-meetings as needed with stakeholders
• Build and maintain strong relationships with vendors, partners, clients, and conference points of contacts
• Attend events as needed
• Performs other job-related duties as assigned

Project Management

• Develop and manage event timelines, communicates deadlines, and assigns roles and responsibilities to staff and clients as necessary
• Manage the post-event process to collect and share feedback, and identify areas for improvement
• Analyze and report on the effectiveness of events and related activities based on key performance metrics
• Manage and track show invoices and expenses to help maintain the overall events budget
• Oversee the proper and timely collection, routing and tracking of event-obtained sales leads
• Performs other job-related duties as assigned

Communications & Design

• Work with designers to develop creative assets as needed
• Work with the marketing cross-functional teams to develop event communications (graphics, landing pages, emails, social posts, video etc.), and ensures the timely fabrication and delivery of such items
• Crafts and edits marketing copy for email, social media and advertisements, landing pages, as required
• Work with stakeholders to determine appropriate speaking opportunities/engagements
• Drafts and edits speaking abstracts and submissions
• Performs other job-related duties as assigned

Minimum Skills and Qualifications:

• Bachelor's degree in communications, marketing, or related field
• 8-10+ years of experience managing trade shows, conferences, and meetings for B2B organizations
• Strong customer service and project management skills
• Strong decision-making, critical thinking, organizational, and prioritization skills
• Outstanding verbal and written communication skills
• Ability to work across departments and in cross-functional teams
• Self-motivated, dependable, and persistent
• Flexibility to travel 20% of the time
• Availability to respond to calls/emails outside of standard business hours
• Proficiency in Microsoft Office (Outlook, Excel, Word, and PowerPoint)
• Experience using Adobe Creative Suite, social media applications (e.g., blogs, Facebook,
  Twitter, LinkedIn, etc.), and communication tools (e-mail marketing software)
• Experience using Salesforce, Marketo, Microsoft Teams, and Event Management Tools (Team Up, Trello, RegFox, etc.)

Preferred Skills and Qualifications:

• Achieved the designation as a certified meeting planner
• Master's degree in communication or related field
• 15+ years of tradeshow management experience

Who is VelocityEHS?
VelocityEHS is the largest and fastest-growing environmental, health, safety (EHS) and sustainability software company in the world. Relied on by more than 10 million users worldwide to drive operational excellence and achieve outstanding outcomes, VelocityEHS is the global leader in true SaaS enterprise EHS & ESG technology. The VelocityEHS Accelerate ® Platform is the definitive gold-standard, delivering best-in-class solutions for managing ESG, Safety, Industrial Ergonomics, Control of Work, Health, Operational Risk and Environmental Compliance.
Our customers include the world's most esteemed Fortune 1000 corporations. From manufacturing to food & beverage, from chemicals to pharmaceuticals, we've worked with them at every level, from the boardroom to the shop floor. We still operate with the same start-up mentality that has made us the leading cloud EHS company and offer each and every employee the opportunity to grow and reach their full potential.
What are the benefits and perks of working at VelocityEHS?
You and your loved ones will be supported with a competitive and comprehensive benefits package. Below are some highlights, or you can review all our perks and benefits by visiting our career page!

• Generous time off programs
• Medical/dental coverage, retirement (with employer match)
• Parental leave plans for all family types
• Job shadowing programs and one-on-one coaching opportunities
• Tuition reimbursement for continuing education, advanced degrees, and certifications
• Remote-first and flexible work schedule to fit your family's needs
• Monthly stipend to make your home office more comfortable, productive, and successful
• Corporate wellness and personalized preventative mental health care programs

We welcome and encourage diversity in the workplace. VelocityEHS is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, national or ethnic origin, religion, sex, sexual orientation, gender identity or expression, marital status, family status, veteran status, Indigenous/Native American status, or disability. Applicants with disabilities can request accessible formats, communication supports, or other accessibility assistance by contacting [email protected]
Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. VelocityEHS does not accept unsolicited headhunters and agency resumes. VelocityEHS will not pay fees to any third-party agency or company that does not have a signed agreement with VelocityEHS.
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